PRZOOM - /newswire/ - Scottsdale, AZ, United States, 2011/01/19 - Kelly Sallaway joined SponsorIQ as the new Managing Director of the Scottsdale-based sports, event and entertainment marketing firm.

The SponsorIQ company is a strategic resource with expertise in the sponsorship arena.
"I am very happy to be working with SponsorIQ", Sallaway said "We have a great collection of projects and some top level clients. SponsorIQ has a perfect blend of traditional sports properties along with clients who develop cutting edge technology. It is a great mix."
Michael Benson, Founder and Managing Partner of SponsorIQ said " We are very pleased Kelly Sallaway has joined our team. As a veteran of the industry she brings the kind of experience that will be of great value to SponsorIQ’s clients. Additionally she has the creative thinking and we have been looking for as we expand further into the entertainment industry. We are fortunate to have her on board."

Sallaway, has worked extensively with sponsorships in the automotive and motorsports industries including working with teams, sponsors and drivers in the Indy Car and Indy Racing League. Sallaway will continue as a Principal at Kellan Media, LLC where she currently develops entertainment properties for television.

SporsorIQ (sponsoriq.com) provides relationship building, strategic planning and tactical support to companies utilizing sponsorships as a marketing, public relations, sales or promotional platform. SPONSORIQ provides bottom-line, ROI-driven results that can include Overall Strategic Planning, Sponsorship Development and Sales, Site and Partner Procurement, Public Relations Strategy and Support and Merger and Acquisition Consulting and Representation.

Agency / Source: SponsorIQ, LLC

Availability: All Regions (Including Int'l)

Traffic Booster: [/] Quick PRZOOM - Press & Newswire Visibility Checker

Distribution / Indexing: [+]