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All Pressitt releases will now be featured in Google News ensuring higher visibility for all SMNRs created and published via the service.
Pressitt is the only free Social Media News Release (SMNR) service currently available in the UK. Its feature-rich platform revolutionises the traditional, text-heavy press release format, providing journalists, bloggers and consumers with a new and simpler way of gathering information.
The upgraded Pressitt 1.0 service has been redesigned to offer greater performance and usability, based on user feedback. New features include improved search functionality across the site, and the ability to tag releases to assist with visibility.
Improvements have also been made to social publishing functionality to encourage users to share their Pressitt SMNRs.
A new authentication system with enhanced security features will also underpin Pressitt 1.0 to ensure it is only distributing quality content. Live form validation has been introduced to make the registration, login and creation process slicker and more intelligent to use. In addition, human moderation controls have also been increased to offer a double layer of protection against unsolicited news.
Since its public beta launch in April 2009, Pressitt has successfully encouraged a large number of respected PR agencies and businesses to adopt the SMNR format for the first time, and hence share their news announcements with a social media audience.
Wendy McAuliffe, director of Liberate Media and Pressitt, comments: “The public support that we’ve received for Pressitt during its beta phase has been extremely encouraging, and we’re delighted to see a wide range of brands and agencies signing-up and embracing the SMNR. The Google News listing that Pressitt has secured is testimony to the relevance and quality of the service, and we are confident that the new features and functionality launching today will make it an even more valuable resource to the PR industry.”
The Pressitt SMNR template offers all of the core information found in a traditional press release, but additionally takes advantage of linking, multimedia and Web 2.0 shareable features. It allows users to host downloadable hi-res images within their releases, along with PowerPoint presentations, and PDFs – YouTube videos can also be embedded. Each brand using the service is assigned its own RSS feed, and press contacts can be reached via LinkedIn, Twitter and Facebook. Additionally, up-to-date bookmarking and sharing icons are presented including Posterous, Yammer and Sphinn.
Pressitt is owned by PR and social media agency Liberate Media and web development firm Best Served Cold.
About Pressitt
Pressitt (pressitt.com) is a Social Media News Release (SMNR) service, provided by PR and social media agency Liberate Media and web development company Best Served Cold.
Pressitt allows you to create your own social media news release (SMNR) - also known as a social media press release (SMPR) or social media release (SMR) and publish it to an online community of journalists, the blogosphere and the general public.
Pressitt’s feature-rich platform revolutionises the traditional, text-heavy press release format.
The Pressitt SMNR template offers all of the core information found in a traditional press release, but additionally takes advantage of linking, multimedia and Web 2.0 shareable features. It allows users to host downloadable hi-res images within their releases, along with PowerPoint presentations, and PDFs – YouTube videos can also be embedded. Each brand using the service is assigned its own RSS feed, and press contacts can be reached via LinkedIn, Twitter and Facebook. Additionally, up-to-date bookmarking and sharing icons are presented including Posterous, Yammer and Sphinn.
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wendy[.]liberatemedia.com 
