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PRZOOM - /newswire/ -
London, United Kingdom, 2010/02/25 - ReportBuyer.com, the online destination for business intelligence for major industry sectors, has added a new report.
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Your Banner Ad Here instead - Showing along with ALL Articles covering Food / Culinary Announcements
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According to the report “The Future of Senior Nutrition” the entire packaged food and drink category is set to grow at a rate of 3% per year on average. Seniors account for over a fifth of global consumption of packaged food and drink sales. Gastrointestinal products are among the top functional products worldwide though there is significant room for growth in this category in the U.S. and this category is wide open for future growth from the senior segment of the market.
Seniors have emerged as a powerful consumer audience in search of better health and a reduction in disease. Seniors are not only concerned about their health but are also willing to modify their diets to improve there health. Their needs are unmet by current functional food offerings, presenting a tremendous opportunity for food and beverage marketers.
The market for senior products continues to grow with the tremendous increase in this population worldwide and the projected increased incidence of age-related diseases. However, some previous attempts at targeting products to this demographic group have failed due to a lack of understanding of the Senior group. It is crucial that marketers understand the attitudes, values and behaviors of Seniors and products are backed by proven efficacy, trusted regulation and effective communication strategies.
Report Buyer is the independent online store for global business information. The website now lists more than 120,000 company overviews, market research reports, industry studies and business books from over 300 specialist publishers. Thousands of professionals from across the world make ReportBuyer.com their first choice in their search for quality business insight.
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Your Banner Ad Here instead - Showing along with ALL Articles covering Food / Culinary Announcements
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Agency / Source: Report Buyer Ltd
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