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GE Money's Sales Finance business today announced that home improvement industry leader Paul J. Zuch has been appointed to its Home Improvement advisory board. Currently in its fourth year and comprised of leading executives in the home improvement industry, the 11 member board helps Sales Finance better develop and deliver innovative financing programs that help contractors grow their businesses.
Mr. Zuch is the owner and president of Dallas-based Capital Improvements, a full-service residential design and remodeling firm. He is responsible for developing and executing all of the company’s long-term growth strategies, launching new products and services and defining the company as the premier choice for home design and remodeling. Mr. Zuch has been involved with the building and remodeling industry for the past 26 years and is the president-elect of the National Association of the Remodeling Industry (NARI).
“The advisory board brings us closer to our customers, ensuring through listening and collaboration that we’re doing all we can to help our customers succeed. We welcome Paul to the board and look forward to his lending his voice and sharing his vision for the betterment of the industry,” said Bruce Christensen, vice president and general manager of GE Money’s Home Improvement division.
“GE Money is clearly a leader in the home improvement financing industry,” said Zuch. “I feel privileged to join this dynamic team and look forward to working closely with them in shaping the vision of growing the home improvement industry, and how financing continues to play an important role in that growth.”
One of the board’s goals is to help GE Money develop appropriate best practices and programs that enhance the home improvement financing experience for consumers. “The board members represent some of the most respected companies and leaders in our industry,” Christensen added. “We are fortunate Paul has committed to being on the board and will contribute his expertise to helping the home improvement industry and our respective businesses grow.”
GE Money provides billions of dollars of consumer financing through more than 145,000 small and medium businesses on Main Streets across the United States. Over the past 16 years, GE Money’s Home Improvement division has been an industry leader, providing homeowners and home improvement contractors attractive, easy financing options that simplify payment options for home improvement projects.
About GE Money
GE Money’s Sales Finance unit, based in Kettering, Ohio, is a part of General Electric Company’s GE Capital division, (NYSE: GE), which has extended more than $146 billion of credit to some 50 million consumers in the U.S. since January 2008. Visit GE Capital: Advertising to learn more about GE Capital’s role in the American renewal.
GE Money provides credit card programs and financial services for consumers through dealers; national, regional and independent retailers; associations; contractors; manufacturers; healthcare practices; and service providers in nearly 20 industries including: automotive, consumer electronics and appliances, elective health care, floor covering, home design and improvement, home furnishings, jewelry, music, powersports, outdoor power equipment and sporting goods. More information can be found at gemoney.com, gecapital.com and twitter.com/gecapitalnews.
GE is a diversified global infrastructure, finance and media company that is built to meet essential world needs. From energy, water, transportation and health to access to money and information, GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. GE is Imagination at Work. For more information, visit ge.com, gereports.com and twitter.com/ge_reports.
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cristy.williams[.]ge.com 
