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OrangeSoda, Inc., a leading online search marketing company that specializes in localized search results, announced today that Chris Finken, its co-founder and executive vice president of research and development (EVP of R&D), has been named a “40 Under 40” honoree by Utah Business magazine. Finken will be featured in the January issue of Utah Business and at an awards ceremony to be held in early 2009.
Since OrangeSoda’s inception, Finken has been busy recruiting and watching as the American Fork, Utah-based company grow from a handful of employees to more than 200 in approximately two years. Having founded and successfully operated numerous online businesses, he was able to help OrangeSoda become a standout company in a saturated, $12 billion industry. In addition, Finken brings wide-ranging experience in building channel relationships, streamlining processes and task-flow management.
“I believe that two heads are better than one, so more than 200 is very exciting and helps us be successful,” Finken said. “I’m honored to be named as a young business leader in Utah, but realize that I simply can't do it all myself. Every industry has a lot of talkers and followers; to be a leader, you must be a doer, not a talker. At OrangeSoda, we have pooled a team of highly dedicated ‘doers’ that we give a high level of trust in order to get the job done.”
In his role as the EVP of R&D, Finken continues to lead OrangeSoda to the top of the online search industry by overseeing the creation of new tools and technologies that maintain the company’s role as a leader. His vision for the future of the marketplace comes from continuing to own and operate several ecommerce websites, giving him an understanding of the market's needs, and thereby keeping OrangeSoda moving in the right direction.
Finken is regularly invited by local colleges and universities to speak to groups of students studying online marketing and eCommerce. He also shares his knowledge with non-profit organizations, consulting with them free of charge and showing them how they can improve their exposure to their target market through online marketing.
As a 40 Under 40 honoree, Finken is ranked among Utah’s best and brightest, including young executives from such companies as Overstock.com, Zions Bank and Omniture.
For more information concerning OrangeSoda, Inc. and its geo-targeted online search marketing services, visit OrangeSoda.com.
About OrangeSoda
Founded in 2006, OrangeSoda Inc. (OrangeSoda.com) is an online marketing technology company providing powerful, proprietary search engine marketing solutions to help small to medium sized businesses raise visibility locally through geo-targeted online marketing. OrangeSoda’s product and service offerings include paid search campaign management, search engine optimization and Web analytics and measurement. OrangeSoda currently has partnerships with Google, Yahoo! and MSN, and is privately held with offices in Utah and Nevada.
About Utah Business
Utah Business magazine is Utah's only monthly statewide business publication. Utah Business Publishers LLC produces the monthly Utah Business, the Magazine for Decision Makers; annually the state's only annual Book of Lists, comprehensive information and rankings about the state's industries, from accounting firms to web designers; the annual Business Utah, the official publication of Utah's Governor's Office of Economic Development; and the quarterly Wasatch Digital iQ, Utah's Technology Magazine; UB Daily e-mail news briefing, and weekly industry-specific newsletters.
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