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A highly competitive global smart water meter market is witnessing strong growth driven by the need to implement government mandates, combat non-revenue water losses and water stresses, and improve billing accuracy and revenues. To ensure regulatory approval, funding and competitiveness, water utilities must show a return on investment by building robust business cases, developing their technology portfolios and offering smart metering as a service. These initiatives will streamline business processes, enhance cost-effective data management functionality, and provide an end-to-end solution.
“Smart water meters form a key component of the smart water grid, bringing intelligence to the entire network,” said Frost & Sullivan Energy & Environment Senior Industry Analyst Gautham Gnanajothi. “The development of low-power communication technologies is driving down the cost of meter communication, reducing the overall project cost and making it more attractive for water utilities to implement projects.”
The Global Smart Water Meter Market analysis is part of Frost & Sullivan’s Environment & Water Growth Partnership Service programme, which includes insights on smart grids and smart metering, generator sets, microgrids, renewable energy, gas and steam turbines, industrial generators, small-scale GTL, and gases to liquid.
The market is dominated by Sensus, recently acquired by Xylem. Neptune, Itron, Badger and Kamstrup also have strong product portfolios. Region-wise, North America, a more developed market, accounted for 53.9 percent of unit sales in 2015, with strong growth potential. Smaller utilities here are more aware of the technology than any other region. Europe is a mature market with limited penetration of smart water metering, presenting a key growth opportunity.
“Many countries are under strong environmental pressure to minimise water losses,” noted Gnanajothi. “Europe, Middle East and Africa (EMEA) is the second most important market with 35.6 percent of the unit sales. By 2025, it will be a bigger market than North America, both in terms of units and revenues. China and Asia-Pacific combined only account for 8.8 percent of sales, but are the fastest growing markets.”
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Frost & Sullivan (frost.com), the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants. For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community.
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