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SAS was placed in the Leaders quadrant of the Gartner 2015 Magic Quadrant for Business Intelligence and Analytics Platforms report.1 Within the Leaders quadrant, SAS was placed furthest along its completeness of vision axis.
SAS’ purpose-built analytics applications combine deep knowledge of business-specific issues with powerful SAS® Analytics. SAS’ large and growing portfolio addresses the needs of financial institutions, retailers, government agencies, manufacturers, energy companies, hospitals, pharmaceuticals, telcos, hotels and more.
“SAS BI and analytics are used by a wide variety of organizations in a range of industries,” said SAS Executive Vice President and Chief Marketing Officer Jim Davis. “To have enterprises deploy our software in a spectrum of applications around the globe is the best validation of SAS. Customers use SAS to meet both enterprise IT needs and business requirements for self-service data exploration.”
The 2015 Magic Quadrant for Business Intelligence and Analytics Platforms focuses on visualization, reporting and analytics that are descriptive and diagnostic in nature, particularly targeting business analysts. SAS Visual Analytics was evaluated for this research.
Advanced analytics leadership
SAS was also named a leader last week in the 2015 Gartner Magic Quadrant for Advanced Analytics Platforms, which addresses a different market segment including predictive and prescriptive analytics used by statisticians, data scientists, modelers and other analytics-intensive professionals.2
“SAS has the widest advanced analytics portfolio in the industry offering a spectrum of capabilities, many of them designed for specific personas such as forecasting and text mining,” said Davis.
Gartner defines advanced analytics as "the analysis of all kinds of data using sophisticated quantitative methods (for example, statistics, descriptive and predictive data mining, simulation and optimization) to produce insights that traditional approaches to business intelligence (BI) such as query and reporting are unlikely to discover."
About the Magic Quadrant
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
1. Gartner, Magic Quadrant for Business Intelligence and Analytics Platforms, Rita L. Sallam, Bill Hostmann, Kurt Schlegel, Joao Tapadinhas, Josh Parenteau, Thomas W. Oestreich February 23, 2015.
2. Gartner, Magic Quadrant for Advanced Analytics Platforms, Gareth Herschel, Alexander Linden, Lisa Kart. February 19, 2015.
About SAS
SAS (sas.com) is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions, SAS helps customers at more than 75,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world THE POWER TO KNOW®.
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Steve.Polilli[.]sas.com 
