[TYPO FOUND BY SYSTEM] Forever Yogurt Starts Anew with Community Owned Franchising [HEADLINE SUBMITTED by Marissa RainTreeSales.com]
Forever Yogurt, the first chain to begin the self-serve yogurt craze in Chicago, continues to aggressively expand in its hometown, nationally and globally through community owned franchising.
Co-founder Mandy Calara plans to open 300 locations in the next three years with innovative ventures like CrowdFranchise, setting new standards for company growth. The hot brand saw rapid success and exposure in its first four years. Calara experienced extraordinary demand for his nutrient-dense and flavorful frozen yogurts early on, discovering potential for Forever Yogurt’s expansion and franchisee success while other chains lag behind. “Our differentiators really make us stand out in the frozen yogurt market,” says Calara, a trained biochemist and serial entrepreneur.
“Each store has some of the highest per-store sales averages in the industry, is custom designed to fit the neighborhood, and serves a variety of premium product. But that’s not enough to win the yogurt war.”
Calara has exponentially expanded the franchise brand’s national recognition by creating new business model strategies. After acknowledging the need for simplified franchise funding, Calara launched CrowdFranchise, the only crowdfunding website for franchise brands in the world, in December 2013.
“We’ve already funded the first community owned franchise the original Forever Yogurt location in 66 days,” Calara explains.
“This not only achieves our company’s goal of focusing on community, but also publicizes the Forever Yogurt brand and all other franchisors on the site.”
The CrowdFranchise concept quickly gained the attention of The Wall Street Journal, Entrepreneur Magazine, Franchise Times and more. The fresh ideas don’t end there. Forever Yogurt is brewing a new bubble tea concept planned to launch in the summer of 2014, gaining a reliable reputation amongst international franchisees.
“I love being a part of an innovative company that continues to stay ahead of the curve," raves Christine Frandsen, a multi-unit franchise owner in Minnesota.
“Forever Yogurt has an amazing product that you just can’t beat!” About Forever Yogurt Forever Yogurt is an award-winning, leading brand in the frozen yogurt industry with 24 locations operating and 40 planned for 2014 in the US, Panama, China and India.
The young and hip shop’s self-serve concept has allowed customers to get their quantity of healthy, delicious froyo and toppings just right since the first shop opened in Chicago, IL in 2010.