Voice Between Translations and Interpreting, a global foreign language translation services & localization network, has launched voicebetween.com a website specifically catering to expanding businesses striving for a strong and clear voice in the global marketplace.
Voice Between's website allows companies seeking foreign language document translation to receive quotes for services, submit projects online and educate themselves on the translation process.
The advent of the global economy is changing the fundamental nature of our governments, businesses, organizations and populations. More Western companies are interested in investing in foreign economies with a great potential for growth, such as in Eastern Europe, South America, Asia and the Middle East.
Renato Ruggiero, former WTO Director General clarified in one of his speeches that “a borderless economy has enormous potential to generate growth, to spread the benefits of modernization, and to weave a more stable and secure planet. But it also challenges the status quo. It demands that we adapt. The real issue before us is not the debate about globalization but to see how technological process can be better channelled to promote more growth, more trade and greater modernization – and so help the world economy to remerge from its present difficulties. This is a complex challenge – a challenge that will require vision and patience. But let us begin to meet this challenge now, knowing that with electronic commerce we have another, very powerful tool in our hands.”
In short, we are no longer constrained by state boundaries but are all becoming part of an interdependent international network.
One of the key changes this has triggered is the need to communicate effectively with different people in different languages and from different cultures. To communicate successfully you must understand the particular informational needs of your foreign audience.
Voice Between CEO Pablo J. Castillo commented about his views on the global marketplace, “Linguistic and cultural knowledge are the two most vital areas of knowledge that organizations must come to acquire if they are to integrate, progress and succeed in the marketplace. Truly effective product export promotion requires a deep understanding of the market, the audience and the communication needs in the target marketplace.”
Effective international communication requires a sensitive understanding of the unique qualities and needs of the audience. Andrea Grandi, a VBN media consultant preferred to put it in simpler terms ,“This ability to communicate effectively will be a prerequisite for all those that want to compete on a global scale.”
Voice Between specializes in the translation of documents ranging from financial statements to technical manuals, websites, medical journals, software, employee handbooks, newsletters and marketing collateral.
About Voice Between Translations & Interpreting
Formed in 2000, Voice Between Translations & Interpreting is an Italian/American-operated foreign language translation services network specializing in document translations, website localization and interpreting in over 75 language combinations.