Free press releases distribution network?

Agency / Source: Chase Communications

Check Ads Availability|e-mail Article

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Ubisense Technology Successfully Deployed at Major International Tradeshow - Exhibition contact management supported by real-time location system (RTLS) -
Ubisense Technology Successfully Deployed at Major International Tradeshow


PRZOOM - /newswire/ - Cambridge, United Kingdom, 2011/09/14 - Exhibition contact management supported by real-time location system (RTLS) -

Your Banner Ad Here instead - Showing along with ALL Articles covering Electronics/Instrumentation/RFID Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


Real-time location system (RTLS) technology from Ubisense recently helped major exhibitors successfully facilitate customer contact management at INTERZUM – the leading international tradeshow for the furniture and interior design industries, hosted in Cologne at the end of May.

Wanting to ensure that customers could easily find the right contact person at its booth, Häfele GmbH & Co KG – a German supplier of furniture fittings and ironmongery – was one of the companies that used the precise RTLS system.

Establishing a dialogue between visitors and company representatives is crucial to the success of tradeshow exhibitions. However, for a large and busy trade booth, logistical problems can get in the way of successful communication with customers. Worst case scenario, potential customers may leave if the correct contact cannot be found quickly.

Exhibitors like Häfele were determined to avoid this problem at the 2011 INTERZUM tradeshow. Using a precise indoor location system from Ubisense, the company ensured that communication between visitors and company representatives was timely and smooth.

INTERZUM is an extremely important forum for Häfele. At this year’s show, there were some 250 Häfele employees for existing and potential customers to meet. Using Ubisense technology, whenever a visitor approached the booth’s information desk, reception staff could instantly locate the whereabouts of the required contact person within the area of the 1100m2 booth. A “runner” would then quickly find and inform the relevant colleague ensuring contact between customer and company representative was established swiftly.

To utilize this smart service, Häfele needed just three components: small, battery-powered transmitters known as tags; sensors; and a special software system. Before the tradeshow started, all employees were equipped with tags containing all the relevant carrier information. Once activated, these tags generated location signals which were picked up and analysed by sensors covering the exhibition booth, ensuring that any employee could be located to within 30 cm.

Using Ubisense software, location data was recorded, processed and visualized in real time and transmitted to the down-stream person information system – an application developed specifically for this purpose by Frankfurt-based SKILLsoftware GmbH, a specialist in customer relationship management (CRM) and object management software.

The SKILL person tracking system managed staff based on their product knowledge, technical expertise or language skills, as well as their location at the tradeshow. Ubisense components were integrated seamlessly into the software, so when searching for employees by specific criteria, their location was instantly indicated on a booth map. To facilitate the search for ‘floater’ employees, a contact card showing a picture of the relevant employee and their current location could be printed. The software was also used to manage messages for employees and to log their absence from the booth.

Terry Phebey, vice president of marketing & sales at Ubisense, a company that boasts customers such as BMW, Airbus and Caterpillar, said,“Our RTLS solutions have become well established in automotive, aerospace and transportation markets worldwide. We are happy to see that the technology is now also gaining ground in person tracking systems. The deployment at INTERZUM illustrates that being able to locate a person quickly and efficiently can add enormous value.”

About Ubisense

Ubisense (, the market leader of location solutions, delivers mission-critical enterprise asset tracking and geospatial systems. The company’s location technology provides more than 500 customers worldwide with unprecedented visibility of, and control over, previously intractable business processes. Ubisense is headquartered in Cambridge, UK, with offices in the USA; Canada; France; Germany; Singapore; and Korea.

About SKILLsoftware GmbH

SKILLsoftware provides solutions for customer acquisition and customer care tasks, CRM with construction objects, construction documentation and mobility with smart phones and pads or tablet PCs.

Your Banner Ad Here instead - Showing along with ALL Articles covering Electronics/Instrumentation/RFID Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


Agency / Source: Chase Communications


Availability: All Regions (Including Int'l)


Traffic Booster: [/] Quick PRZOOM - Press & Newswire Visibility Checker


Distribution / Indexing: [+]

# # #
  Your Banner Ad showing on ALL
Electronics/Instrumentation/RFID articles,
CATCH Visitors via Your Competitors Announcements!

Ubisense Technology Successfully Deployed at Major International Tradeshow

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name PRZOOM - Press & Newswire and LINK as the source.
  For more information, please visit:
Is this your article? Activate ALL web links by Upgrading to Press Release PREMIUM Plan Now!
Contact: Michelle Baum - 
+1 303-284-8440 michelle[.]
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Chase Communications securities in any jurisdiction including any other companies listed or named in this release.

Electronics/Instrumentation/RFID via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Read Latest Press Releases From Chase Communications / Company Profile

Read Electronics/Instrumentation/RFID Most Recent Related Press Releases:

Bruker Introduces New TriboLab CMP Provides Cost-Effective Characterization of Chemical Mechanical Wafer Polishing Processes
Curtiss-Wright Receives Supplier Quality Performance Awards from Raytheon
Frost & Sullivan Acknowledges Inova Semiconductor’s Commitment to Providing the Best Ambient Lighting Solutions to the Automotive Industry
Bruker Announces Novel NMR Phenomics Research Capabilities
Yokogawa Signs Partnership Agreement with Sinopec Engineering - A Sinopec Group Company
Environmental Protection Equipment Market to Discern Steadfast Expansion by 2020 Says Persistence Market Research
Curtiss-Wright Congratulates Rocket Lab on the First Launch of the Electron Launch Vehicle
Infineon Receives 'Supplier of the Year Award' from DENSO
Curtiss-Wright Expands its Family of Airborne Data Acquisition and Networked Instrumentation Recorders for Flight Test Applications
Imec World-First to Develop 200V and 650V Dispersion Free Normally-off/e-mode Power Devices on 200mm/8-inch Si Wafers

Boost Your Social Network
& Crowdfunding Campaigns

NewswireToday Celebrates 10 Years in Business
Find business coaching, life coaching, executive coaching and corporate coaching, best selling coaching books, ...


Visit  MagLar, Inc.


Visit  Persistence Market Research (P) Ltd

  ©2017 PRZOOM — Limelon Advertising, Co.
Home | About PRZOOM | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneur newswire distribution freenewswiredistribution asianewstoday bizwiretoday USA pr UK today