Free press releases distribution network?

Agency / Source: LRA Worldwide

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!



Delta Hotels and Resorts and LRA Worldwide Launch Revamped Brand Assurance Program - Delta Hotels and Resorts, a leading Canadian hotel chain, and LRA Worldwide, Inc. have launched a customized brand assurance program based on Delta’s “Straight from the Heart” brand promise
Delta Hotels and Resorts and LRA Worldwide Launch Revamped Brand Assurance Program

 

PRZOOM - /newswire/ - Horsham, PA, United States, 2011/08/23 - Delta Hotels and Resorts, a leading Canadian hotel chain, and LRA Worldwide, Inc. have launched a customized brand assurance program based on Delta’s “Straight from the Heart” brand promise.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Hospitality Services Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Delta Hotels and Resorts, a leading Canadian hotel chain, and LRA Worldwide, Inc. have launched a customized brand assurance program based on Delta’s “Straight from the Heart” brand promise. The program was designed to measure the performance of each Delta property on both a functional level – compliance with brand standards - and emotional level, using LRA’s framework as a foundation to ensure a connection between Delta's Guest Satisfaction surveys and LRA's evaluation.

The evaluation was piloted at the Delta Victoria Ocean Pointe and the Delta Vancouver Airport and then was launched across the entire portfolio earlier this month. LRA Consultants will visit all 46 Delta properties between now and the end of 2011, providing company leadership with a vivid portrait of the on-property guest experience and how that experience is currently being delivered.

“LRA brings the right blend of hotel operational experience with understanding the dynamics of the emotional connection between a hotel and its guests,” explained Paul Gardian, Executive Director of Brand Operations for Delta Hotels and Resorts. “This is going to be a great tool for us to strengthen the bond with our valued guests.”

This launch marks the renewal of a long-standing partnership between LRA and Delta, dating back to 2006. In addition to its work with Delta, LRA provides performance measurement services to seven of the top ten hotel companies in the world, as well as many smaller groups and management companies. In all, LRA’s Quality Assurance & Mystery Shopping practice conducts nearly 19,000 site visits and evaluations each year, either as a stand-alone offering or as an integrated part of an overall Customer Experience Management project.

LRA’s proprietary web-based quality management technology, TouchPoint Manager™ (TpM), will house all of the standards and QA reports. This will provide Delta participants at the corporate and property levels with one central location online to access program standards, robust reporting and interactive action plans the hotels can use to improve their performance and consistency.

“The Delta program achieves a balance of measuring operational excellence and the delivery of true hospitality,” said John Roberto, LRA’s Senior Vice President and Managing Director, Quality Assurance. “The concept of ‘Straight from the Heart’ was top of mind as we built the program and will continue to guide our consultants as they work with individual Delta hotels on a day-to-day basis.”

About Delta Hotels and Resorts:
A leading Canadian hotel management company, Delta Hotels and Resorts operates and franchises a diversified portfolio with 46 full-service, city centre and airport hotels and resorts under the Delta brand. Widely regarded as Canada’s “brand of choice” by guests and owners, Delta also distinguishes itself as an exemplary employer. It is the only hotel company to have been recognized for its sustained focus on business excellence by the prestigious National Quality Institute with three Canada Awards for Excellence, including the award program’s highest honour, the Order of Excellence (2007). The company has also consistently ranked as one of the country’s 50 Best Employers for 11 years, and has been named to the Green 30 since 2010. As well, its Corporate Social Responsibility platform, Delta Helps, includes a chain-wide commitment to the communities it serves through a national partnership with Habitat for Humanity Canada, participation in the Hotel Association of Canada’s Green Key Eco-Rating program, and work with various other charitable groups.

About LRA Worldwide, Inc.
LRA Worldwide (LRAworldwide.com) is a leading research and consulting company in the emerging discipline of Customer Experience Management (CEM). We work with our clients to help them design and deliver consistently exceptional customer experiences in order to drive customer satisfaction, loyalty and advocacy, and company growth and profitability.

In LRA’s 25-year history, we have grown from a provider of customized quality assurance evaluation programs for the hospitality industry, to a leading CEM consulting company offering a variety of client solutions. The evolution has been driven by our clients asking us one question – "How do we get better?" In response, we have built a range of performance measurement, research, training and consulting solutions to help them do so. Today, we are a growing company operating in more than 120 countries throughout the world, helping clients such as Starwood Hotels & Resorts, the National Basketball Association, the PGA TOUR and Ritz-Carlton Clubs deliver exceptional customer experiences. Every touch. Every time.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Hospitality Services Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Agency / Source: LRA Worldwide

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick PRZOOM - Press & Newswire Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
Hospitality Services articles,
CATCH Visitors via Your Competitors Announcements!


Delta Hotels and Resorts and LRA Worldwide Launch Revamped Brand Assurance Program

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name PRZOOM - Press & Newswire and LINK as the source.
 
  For more information, please visit:
Is this your article? Activate ALL web links by Upgrading to Press Release PREMIUM Plan Now!
|
Contact: Zach Conen - LRAWorldwide.com 
215-449-0304 zach.conen[.]lraworldwide.com
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any LRA Worldwide securities in any jurisdiction including any other companies listed or named in this release.

Hospitality Services via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!




Read Latest Press Releases From LRA Worldwide / Company Profile


Read Hospitality Services Most Recent Related Press Releases:

Assisted Living Locators Launches New Gulf Coast Florida Office to Help Families Locate Senior Care
Azoth Analytics Releases 2016-2021 Global Contract Catering Market Report
mycloud Hospitality Announces Release of its Responsive Hotel Web Booking Engine
eZee Centrix Integrates with Gomio.com for Seamless Online Booking Connectivity
SabbaticalHomes.com Unveils Updated Website
Ecompter Video Introduces Carbon Management Software for Hotels
qMetrix Group Releases A New Version of the RoomChecker® Hotel Room Inspection App
The Hotel At Kirkwood Adds RoomChecker Mobile Inspections to Educational Experience
Glastonbury Townhouse Awarded A Certificate of Excellence
Laura Benner Joins HVS Asset Management Newport as Senior Vice President

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
 
NewswireToday Celebrates 10 Years in Business
Find business coaching, life coaching, executive coaching and corporate coaching, best selling coaching books, ...



PREMIUM Members


Visit  La Bella Bakery Artisan Bakery Arizona

Visit  BizJobs.com

Visit  JobsWare.com







 
  ©2016 PRZOOM — Limelon Advertising, Co.
Home | About PRZOOM | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneur newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today