DirectWest Corporation (DirectWest), a wholly-owned subsidiary of Saskatchewan Telecommunications Holding Corporation (SaskTel), is very excited to announce the launch of a new mysask411.com platform. Whether searching, selecting or sharing, there is loads of information to help consumers find exactly what they're looking for and new ways for businesses to promote their products and services.
Created based on user feedback and SEO best practices in mind, the new mysask411.com offers consumers and businesses more ways to connect including:
• Richer content which may include business logos, website and email addresses, products, services, brands, menus, hours of operation, methods of payment, high definition videos, photos and online coupons;
• Driving directions, road, aerial, street view or bird's eye maps;
• Save and Share features such as text me, tell a friend, Facebook, save; and more
• Make a recommendation or view recommendations from others.
"Consumers have always turned to the SaskTel Phonebook and mysask411.com for accurate, local information and advertisers have always turned to the SaskTel Phonebook and mysask411.com to help them grow," said Georgina Syrgiannis, Vice-President of Corporate Marketing at DirectWest. "Now we are taking it to the next level, connecting businesses and consumers with richer content, new interactive features and innovative advertising solutions."
DirectWest, a wholly-owned subsidiary of SaskTel (sasktel.com), is the exclusive provider of the print, online and mobile SaskTel Phonebooks. For over 50 years, DirectWest has been bringing buyers and sellers together with the most complete, used and preferred phonebooks in Saskatchewan. Fueled by the success of the SaskTel Phonebook in print, the power of the online phonebook at mysask411.com and the popularity of Saskatchewan's leading internet portal, DirectWest has recently launched their very own blackberry app, iPhone app, desktop gadget for Windows and desktop widget for Macs.