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Dubarry Chooses Prima Solutions to Support Business Growth - Dubarry has always managed to address the key requirements of tradition, technology, style, comfort and function to become a market leader and has seen strong growth of the business across Ireland, UK, Europe and increasingly the USA
Dubarry Chooses Prima Solutions to Support Business Growth

 

PRZOOM - /newswire/ - Loughborough, Leicestershire, United Kingdom, 2011/06/30 - Dubarry has always managed to address the key requirements of tradition, technology, style, comfort and function to become a market leader and has seen strong growth of the business across Ireland, UK, Europe and increasingly the USA.

   
 
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With such phenomenal success and high levels of growth, Dubarry has now chosen to implement a new IT business system and has decided to partner with Prima Solutions, the UK’s leading specialist provider of solutions focused on the clothing, footwear and accessories market sector. The PrimaNet application will support all aspects of business including product and stock management, order processing, sales analysis, procurement, product development, finance, payroll and business intelligence. The system will offer a real-time, centralised solution to support all channels to market including wholesale, mail order, retail and ecommerce and allow Dubarry to expand globally through multi-channel development.

The implementation of these modules will begin immediately and is expected to offer significant benefits to Dubarry with a rapid return on investment. Dubarry’s Financial Director Michael Larkin believes: “As a rapidly growing organisation, we need to ensure that our business systems will underpin this growth and support the inevitable changes that have and will continue to occur. As we expand into new channels and new geographies, we need to retain tight control of our business processes, deliver performance and efficiency, have immediate access to key information and continue to support our customers. The PrimaNet business system offers all of this and also provides flexibility which will be important moving forwards.”

When asked why Dubarry chose PrimaNet, Larkin said: “We felt comfortable with the team from the beginning; it was clear that Prima Solutions are specialists in their field and are a trusted and proven supplier with fantastic references. The size and focus of their expert team was also an attractive contributor. It was obvious from the start that everyone really understood our requirements and could add a great deal of value to the process, by translating our requirements into great business solutions.”

Prima Solutions is established as the UK's leading supplier of complete business solutions specific to the clothing, footwear and accessories market and its breadth and depth of sector expertise was an important factor in Dubarry’s decision making process. Having numerous customers similar to Dubarry (such as Joules, John Smedley, Church’s, Mulberry and Wolsey), John Dineley, Prima Solutions Sales and Marketing Manager is certain that Prima’s partnership with Dubarry will be a long and successful one: “We have already established a good relationship with Dubarry and I know that will continue as our partnership progresses. We are very excited about working with their team on this project and believe that together, we can add real value, support their ambitious growth plans and deliver tangible benefits to the business for the long-term.”

 
 
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Dubarry Chooses Prima Solutions to Support Business Growth

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Contact: Hannah Wellings - PrimaSolutions.co.uk 
+44(0)15 0923 2200 hannah.wellings[.]primasolutions.co.uk
 
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IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Prima Solutions Ltd securities in any jurisdiction including any other companies listed or named in this release.

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