The fast growing celebrity management and entertainment marketing company in India is a part of integrated communications and PR group Approach Communications. The firm is already having offices and business operations in Mumbai, New Delhi, Gurgaon, Dehradun and Lucknow.
The firm is planning to expand to International markets like Dubai, Gulf countries, London in U.K, New York in USA, Malaysia, Mauritius and other international destinations where there is a sizeable population of Indians. The celebrity management and entertainment marketing firm will be offering Artists Management, Celebrity Management, Events Management, Entertainment, Bollywood Tourism and Tours, Films Productions, Entry in the Hindi film industry, casting for Bollywood Films, Indian celebrities tours in International Markets, Promotions of Films in International Cities, Connecting NRIs with Hindi Film Industry, Bollywood Films Events and Promotions, Shootings Management in International Cities, Celebrity connect and other integrated entertainment services.
The artists’ management agency is also planning to promote Rural and Folk art among NRIs and International cities like New York, Dubai, London, Gulf Countries, Paris and other cities. The celebrity and events management agency Approach Entertainment will be organizing events in India and international cities to promote the Rural and Folk art like dances, raginis, singers, musicians etc. The agency has executed 15 brand endorsements with celebrities in India.
Approach Entertainment is having pan-India operations covering urban and rural regions with a specialized vertical for Corporate, Healthcare, Pharmaceuticals, Education, FMCG, Films and Entertainment, Media, Real estate, Art & other sectors. The fast growing celebrity management agency is a division of leading PR and Communications group Approach Communications.
Approach Entertainment is a specialized division of Approach Communications for PR Celebrity Management, Artist Management, Events, Talent Management, and Entertainment Marketing. It’s already offering PR, Media Relations, Image Management, Events and Promotions, Digital PR and Internet Marketing and In-film Advertising services to its MNC and Corporate client base, apart from other Communications services like Brand Management, Public Affairs services. The firm is one of the reputed PR Agency in India and has worked in Entertainment PR Sector in the past serving film productions houses and some noted celebrities.
Commenting on the initiative, Sonu Tyagi, CEO, Approach Entertainment, said “We have got sound network in Celebrity Management, Artists Management, Events, Films PR and Entertainment Marketing in India and this is right time to tap International markets available for Bollywood Celebrities and Artists. We want to tap the huge NRI population residing in Dubai, Gulf Countries, London in UK, New York in USA, Mauritius, Malaysia and other countries. We have already worked with all top celebrities, artists and film producers in India and it gives us edge over others in the market. The firm has also launched a specialized films marketing unit in Mumbai.”
Sonu Tyagi has worked in the film industry as an executive producer for a film in the past. The agency has already handled 5 films for In-film placements, marketing and other tie ups. He also wrote lyrics for a yet to release film which will be releasing soon.
Now coming to Approach Communications, It is an entrepreneurial venture of young media and communications professional Sonu Tyagi who had worked with leading advertising agencies before launching his own PR and Communications firm at a very young age of 24.
Approach Entertainment (approachentertainment.com / approachcom.com), which is just in 7 year of operations; have already handled leading companies, entertainment and social sector clients. The agency is present in 7 cities of India with its headquarters in Mumbai and branch offices in Delhi, Gurgaon, Noida, Hyderabad, Lucknow, Chandigarh, Dehradun, Meerut and Ghaziabad. Agency has handled accounts like Dr. Morepen Ltd, Bajaj Auto Ltd, Rathi Thermax, U.S.Writopia, SOS Children’s Villages of India, Aaliya Productions, Greentech Foundation, General Motors, [Regional], Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International, Jhankar Television, JMD Group among others.