PRZOOM - /newswire/ -
Olathe, KS, United States, 2011/06/23 - PlattForm Advertising has a new CFO--Jeff Beard. His vast, diversified experience is a perfect fit with PlattForm's culture and goalsPlattFormAd.com.
PlattForm Advertising announced today that Jeff Beard has joined Kansas City’s #1 ad agency as chief financial officer.
Beard previously worked at Young America Corporation where, over the course of four years, he directed finance and operations and served as president on an interim basis. Among his many accomplishments, Beard lists reorganizing operations and leading Young America in recapitalizing its debt structure during the worst economic crisis since the Great Depression.
At PlattForm, Beard brings vast, diversified experience to the executive management team. He’ll be instrumental in developing and reporting on PlattForm financials. At the same time, he’s a businessman at heart, so his duties will include reviewing operations and looking for opportunities to operate more efficiently.
“We’re excited to have someone of Jeff’s caliber in the chief financial officer role,” said Dave Admire, chief executive officer. “His background and experience are a perfect fit with our growth and future plans for the company.”
Beard is new to the Kansas City area. He and his wife plan to reside in the downtown area.
About PlattForm Advertising
PlattForm Advertising (plattformad.com) is an enrollment solutions provider to the postsecondary education industry. Boasting an internal staff of more than 400 industry experts, the Kansas City-based agency provides a number of enrollment services, including interactive lead generation, online marketing, search engine marketing, media placement, creative services, print and video production, direct marketing, and print media services. PlattForm is a division of Ad Venture Interactive.