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ADAM Software Announces Three New Appointments - Global Sales Manager, Business Development Manager, and Partner Manager -
ADAM Software Announces Three New Appointments


PRZOOM - /newswire/ - Gent, Belgium, 2011/06/08 - Global Sales Manager, Business Development Manager, and Partner Manager -

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Following growing market demand by enterprise customers in Europe and North America for media workflow and marketing technology software, ADAM Software is expanding its global sales, business development and partner teams in June with three new senior staff appointments. Wilfried Dejaeger joins ADAM as Global Sales Manager, Philippe Coulon as Business Development Manager and Wim Driessens as Partner Manager.

Wilfried Dejaeger, Global Sales Manager, brings ADAM 20 years of sales and business development experience in multinational companies across the financial, telecom, retail and manufacturing sectors. As Sales Director of Service Point, he was responsible for orienting sales towards customer solutions within areas of document / information management and service development. Prior to this Wilfried spent 15 years at NCR, ending up as Director of Global Accounts where he was responsible for building service teams for large and worldwide accounts. Wilfried will develop the sales organization to serve the forecasted growth for digital asset management solutions that meet evolving enterprise needs for marketing execution platforms.

Philippe Coulon, Business Development Manager, comes to ADAM from previous positions in Deutsche Bank and Roland Berger Strategy Consultants. Based in Belgium, Philippe will be responsible for building new business propositions to enhance ADAM leadership and entrepreneurial positions. Philippe has 10 years background in strategy implementation and business proposition development and has strong experience in the financial, utilities, chemicals and information technology industries, as well as industrial and government sectors.

ADAM Software has also appointed Wim Driessens as Partner Manager to develop further how partners can benefit from integrating and managing ADAM’s solutions to deliver business processes in key enterprise services for national and international customers. Wim has 20 years’ experience in the international software industry through key positions in US companies such as Tech Data, serving enterprise and volume customers in Europe, USA and Asia Pacific. Based at ADAM in Belgium, Wim will focus on growing an extensive network of strategic channel partners by increasing the number and geographic spread of technical and service partners while expanding the business through commercial and reseller partners.

Pieter Casneuf, CEO at ADAM Software, said,“We are delighted to welcome Wilfried, Philippe and Wim to our expanding organization. Their solutions experience and industry knowledge will support ADAM in its strategy to grow in reputation, thought leadership and global market penetration in the fast-evolving demand for DAM and marketing execution platforms.”

Over the past two years, ADAM Software has seen compound annual growth of 72%, reporting an increase in turnover in 2010 vs 2009 above 50% thanks to increasing market demand for its streamlined, intuitive and cost-efficient platforms for enterprise customers across Europe and North America. Throughout 2011 ADAM Software is growing its technical, support and sales teams to strengthen systems quality, partner channels and new business development. It’s part of the company’s growth strategy to expand ADAM’s presence in Northern Europe and the US. The company opened its first US sales office in 2010 and will recruit 18 key people in through 2011.

About ADAM
ADAM Software ( is a global provider of media workflow and marketing technology software. We offer enterprises the ability to manage, structure and deliver media between people, processes and systems. Working with our partners enables us to implement our software globally while providing workflow solutions to all types of enterprises. What drives us is a passion to organize media intelligently, making it easier and more accessible to everyone.

ADAM - Media Intelligent

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ADAM Software Announces Three New Appointments

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