Free press releases distribution network?

Agency / Source: S. Bell, Inc. Public Relations

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!



Wingstop to Release New TV Spots Targeted at Hispanic Market - Wingstop's Hispanic advertising initiative will break new ground for the company.
Wingstop to Release New TV Spots Targeted at Hispanic Market

 

PRZOOM - /newswire/ - Dallas, TX, United States, 2006/10/03 - Wingstop's Hispanic advertising initiative will break new ground for the company..

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Restaurants/Hotels/Chain Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Wingstop will debut the chicken wing chain’s first-ever TV commercial tailored specifically for the Hispanic market beginning in October. Wingstop signed advertising agency El Creative to produce the initial 30-second spot and others to come.

In “Family Reunion,” an adolescent boy peeps through a fence after hearing music to see his Hispanic neighbors enjoying a family gathering catered by Wingstop. The blonde-haired boy rings their doorbell and when asked who he is, quizzically responds “Pedro?”

“Our first ad with El Creative is really dynamic, and we like the fact it emphasizes that Wingstop takeout can make any family or friendly gathering a festive occasion,” said Jim Flynn, CEO of Wingstop Restaurants, Inc. “As a family restaurant chain, we’re pleased this ad underscores that experience because it’s central to our Hispanic audience.”

The chain’s first commercial to be produced outside of the restaurant setting, “Family Reunion” was shot in both Spanish and English. “Family Reunion” drives home the strong family bond and ‘passion for life’ elements associated with the Latin culture and reaffirms Wingstop’s position as a viable takeout option. The commercial may air in 12 different versions – in either language to endorse boneless wing strips, family packs, drink specials, catering, grand openings or in general promotion.

“It was very important for us to capture the family and social aspects of the Hispanic culture with this first spot,” said Michael Gonzalez, founder of El Creative. “We are also excited to take Wingstop out of their normal context. Takeout is a huge part of their business and it fits perfectly with what we tried to accomplish.”

Shot in Southlake, Texas, “Family Reunion” was a collaborative effort between El Creative, Element X Creative and 1820 Productions. Korey Miller of 1820 Productions directed.

Wingstop’s signature bone-in chicken wings and boneless wing strips are cooked-to-order and available in nine proprietary flavors. There are no heat lamps, microwaves or holding bins in the store and as always, the bone-in wings are prepared fresh, never frozen. Side dishes are made from scratch and prepared daily in each location. Party platters are available for catered events such as office parties, family gatherings and sporting events.

About Wingstop
Wingstop offers restaurants with a nostalgic, aviation-themed atmosphere where the sole focus is on chicken wings. The chain now serves boneless wing strips that are made from 100 percent all-white meat chicken breast coated with a proprietary batter and breading. Wingstop features nine wing flavors, including Original Hot, Cajun, Atomic, Mild, Teriyaki, Lemon Pepper, Hawaiian, Garlic Parmesan, and Hickory Smoked BBQ. The wings are always made-to-order and served steaming hot. Customers can also choose from homemade side dishes: fresh-cut seasoned fries, bourbon baked beans, pearl potato salad, creamy cole slaw, vegetable sticks, rolls and assorted dipping sauces.

Wingstop has more than 550 restaurants either open or under development in 25 states and consistently tops industry growth rankings. Wingstop was chosen Festival Favorite Restaurant at the 2005 National Buffalo Wing Festival and their Cajun sauce took first place honors for the Best Creative Spicy Sauce in the festival’s blind taste test. In July 2005, Wingstop ranked number 13 in Restaurant Business’ Top 50 Growth Chains (ranked by percentage increase in units) and was ranked the number one chicken wing chain by Entrepreneur magazine in 2005. Troy Aikman, three-time Super Bowl champion and NFL Hall of Fame inductee, signed on as the chain’s national spokesman in 2003.

About El Creative
El Creative is a Dallas-based graphic design and marketing communications studio with multi-media advertising, branding, media placement, promotions and packaging capabilities. With a strong focus on customer service, El Creative takes its clients’ marketing needs from initial concept to production. Founded by Michael Gonzalez in 2006, El Creative offers 15 years of collective industry experience. The company has a current and former client list that includes Wingstop, the City of Dallas, Univision, Itron Productions, Nissan, Toyota, and the Gambrinus Company.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Restaurants/Hotels/Chain Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Agency / Source: S. Bell, Inc. Public Relations

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick PRZOOM - Press & Newswire Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
Restaurants Hotels Chain - Purchase keywords tags fast food chain restaurants rapid pizza delivery order pizza online directory finder / Banner Ads!.

 
  Your Banner Ad showing on ALL
Restaurants/Hotels/Chain articles,
CATCH Visitors via Your Competitors Announcements!


Wingstop to Release New TV Spots Targeted at Hispanic Market

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name PRZOOM - Press & Newswire and LINK as the source.
 
  For more information, please visit:
Is this your article? Activate ALL web links by Upgrading to Press Release PREMIUM Plan Now!
|
Contact: Juan Parra 
972-934-2850 x 101 juanp[.]sbellinc.com
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any S. Bell, Inc. Public Relations securities in any jurisdiction including any other companies listed or named in this release.

Restaurants/Hotels/Chain via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!




Read Latest Press Releases From S. Bell, Inc. Public Relations / Company Profile


Read Restaurants/Hotels/Chain Most Recent Related Press Releases:

Meliá Hotels International Returns to The Ibex-35
Meliá Hanoi Named One of the Best 5-star Hotels in Vietnam At the Vietnamese Tourism Awards
Meliá Hotels International - A Relevant Player in Germany’s Hospitality
CaixaBank and Meliá Join Forces to Allow Mobile Payments in Hotels Operated by The Chain
All Bar One Launches New Loyalty App
Meliá Hotels International Launches New Hotel & Begins Redevelopment of A 5,000 M² Site
Meliá Hotels International Named Best Digital Transformation Enterprise At The Digital Enterprise Show
Meliá Hotels International Expands Portfolio with 16th Hotel in Indonesia
KFC UK and Ireland Names AirTag IT Supplier of the Year for its Mobile-based Loyalty App
Sol House Announces Partnership with Ibiza Rocks

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
 
NewswireToday Celebrates 10 Years in Business
Find business coaching, life coaching, executive coaching and corporate coaching, best selling coaching books, ...



PREMIUM Members


Visit  JobsWare.com

Visit  Triggr & Bloom

Visit  BizJobs.com







 
  ©2016 PRZOOM — Limelon Advertising, Co.
Home | About PRZOOM | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneur newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today