Free press releases distribution network?

Agency / Source: Scala, Inc.

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!



Milan Transport Agency Employs Scala Powered Digital Signage to Jump-Start its Renewal Project - The Milan Transport Agency (ATM) and the City of Milan are on a mission to modernize both the underground and above-ground public transportation network
Milan Transport Agency Employs Scala Powered Digital Signage to Jump-Start its Renewal Project

 

PRZOOM - /newswire/ - Milan, Italy, 2011/03/23 - The Milan Transport Agency (ATM) and the City of Milan are on a mission to modernize both the underground and above-ground public transportation network.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Display Equipment/Signage Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

The entire revitalization process includes plans to replace all vehicles with more environmentally friendly versions, improve transportation efficiency, and increase safety and comfort for travelers. ATM turned to Scala Certified Partner M-Cube, to design an integrated digital network for this high-profile project.

The new network spans 42-inch LCD displays sealed in unbreakable glass located in underground train station mezzanines. The network communicates ATM corporate messages, network service updates, alternate routes and emergency messages. There is also a panic button connected to the mezzanine monitors to provide default messages in case of an emergency. A push of the button will alert the ATM control room, which will then manage the messaging to stations affected by the situation or the entire network.

At the above-ground transportation stations of the airport bus line San Babila/Linate, M-Cube has implemented information poles with two 26-inch LED monitors per pole, providing visibility from all sides. The monitors have been optically bonded to ensure visibility in all weather conditions and direct sunlight. These displays provide information about the position of the bus on its route, and arrival time at the stop where the traveler is viewing the screen.

ATM’s communications offices were searching for a digital signage network that could live up to all of the information tasks needed, while communicating over an extensive network and one that was able to integrate existing system functionality. In addition, ATM needed the network to serve as a communication tool between their staff and headquarters. Scala was chosen to provide the software for this project because it is the most reliable and flexible on the market.

“The adoption of the Scala platform as ATM’s corporate decision to implement its digital signage network was clearly a strategic choice,” said Roberto Carreri, ATM Project Manager. “Because of its flexibility to integrate with our existing databases and current application environment, the Scala system enables ATM to communicate important information in an easy-to-understand format, using captivating graphics, while distributing multiple messages simultaneously over a complex network without any extra development work.”

For a full case study on the ATM network, visit scala.com/.

About M-Cube
In order to meet the ever growing expectations of POS communication, M-Cube (mcube.it) is focused on the delivery of hardware, software and services. Established in the year 2000, M-Cube is dedicated to the broadcast of multimedia contents and specifically tailored for large commercial organizations, such as in-store audio-video communication systems, displays, interactive kiosks, and multimedia totems. The company's clients include many famous brands and recognized names in the Italian market, such as Stefanel, Benetton, Bernardi, Bricofer, Go-Kids, Obi, Acqua & Sapone, Euronics, Ubi Bank, Cariparma, ATM Milano, Illy, Despar and many others. M-Cube has received many awards for its creativity in in-store marketing, winning the POPAI ITALIA 2004 and POPAI EUROPE 2005awards with the introduction of the Totem Trisensor, a revolutionary advertising and communications medium capable of integrating sounds, images, colors and scents and POP AWARD 2007 for creativity in the in-store marketing. M-Cube is a subsidiary of Media Technologies; a company specialized in web-based applications for both the public and private markets.

About Scala
Driving more than 500,000 screens worldwide, Scala (scala.com) is a leading global provider of digital signage and advertising management solutions. Scala is the world’s first connected signage company, offering the leading platform for content creation, management and distribution in digital signage networks and the first unified platform for advertising management of both traditional and digital signage networks. The company's digital signage customers include Rabobank, IKEA, Burger King, T-Mobile, Virgin MegaStore, Warner Brothers, The Life Channel, Rikstoto, Repsol, NorgesGruppen, Audi, ECE Flatmedia, Kaufhof (Metro Group) and thousands more. Advertising management customers include CBS Outdoor, Clear Channel Outdoor and Magic Media, among others. Scala is headquartered near Philadelphia, USA, and has subsidiaries in Canada, The Netherlands, France, Norway, Germany and Japan, as well as more than 450 partners in more than 60 countries.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Display Equipment/Signage Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Agency / Source: Scala, Inc.

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick PRZOOM - Press & Newswire Visibility Checker

 

Distribution / Indexing: [+] / [Company listed above is a registered member of our network. Content made possible by PRZOOM / PRTODAY indexing services]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
Display Equipment/Signage articles,
CATCH Visitors via Your Competitors Announcements!


Milan Transport Agency Employs Scala Powered Digital Signage to Jump-Start its Renewal Project

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name PRZOOM - Press & Newswire and LINK as the source.
 
  For more information, please visit:
Is this your article? Activate ALL web links by Upgrading to Press Release PREMIUM Plan Now!
Scala |
Contact: Scala.com - Digital Signage Company 
+31 43 35 88 300 scala.pr[.]scala.com
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Scala, Inc. securities in any jurisdiction including any other companies listed or named in this release.

Display Equipment/Signage via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!




Read Latest Press Releases From Scala, Inc. / Company Profile


Read Display Equipment/Signage Most Recent Related Press Releases:

ITSENCLOSURES Installs Digital Signage Kiosk At The John Glenn Columbus International Airport
Tripp Lite's New MST Hubs Help Users Create Dazzling Multi-Monitor Displays
Australia’s First Dynamic Stand Management System Powered by Scala
Scala Independently Certifies Two Chrome Devices for Digital Signage Solutions
WAND to Host Advanced Digital Menu Board Techniques Session at NRA Show
Frost & Sullivan Commends Gefran for Developing a Proportional Integral Derivative Controller with the Largest Display in its Market Category
AGDisplays Performs OCA Bonding Solutions for an Increase in Coverage Over Full Optical Bond
WAND Corporation Opens New Headquarters and Restaurant Technology Center
Scala Digital Experiences Featured in Six Partner Booths at Digital Signage Expo 2016
QisDesign A&D Roadshow Makes a Stop at La Murrina Showroom in West Hollywood to Showcase Award-Winning LED Lamps

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
 
NewswireToday Celebrates 10 Years in Business
Find business coaching, life coaching, executive coaching and corporate coaching, best selling coaching books, ...



PREMIUM Members


Visit  BizJobs.com

Visit  La Bella Bakery Artisan Bakery Arizona

Visit  Triggr & Bloom







 
  ©2016 PRZOOM — Limelon Advertising, Co.
Home | About PRZOOM | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneur newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today