Building a new parent site, and four child sites each representing their four main technology areas, including, SharePoint, Azure (azureadvantage.co.uk) and Office 365 (office365advantage.co.uk), as well as one for their DreamTeam resourcing service (coming soon), the sites all have a common style and utilise accent colours to distinguish each site.
ICS Solutions main requirements for migrating their websites to SharePoint 2010 were to, provide new corporate branding to support two new service lines, reduce the cost and increase the agility of the website updates, provide customers with a rich, context sensitive, immersive experience, reduce the time and cost of adding further family or campaign sites, make the sites look fantastic.
Taking advantage of SharePoint 2010’s features, the sites are all managed from one centralised SharePoint list, enabling content authors to update the sites in much more efficient way, without the aid of Web Developers. The sites showcase a fantastic Silverlight clients page, a shopping cart system for the events booking process and an innovative mega-menu to ensure
maximum end user productivity.
The sites have dramatically increased productivity within the organisation, Fiona Bridle, Marketing Manager says, “A key objective from the day to day running of the marketing team was to automate events management. Our previous system meant that delegate administration of 250 bookings per month, was a manual process. With SharePoint 2010 this process is now fully automated and has reduced our events management costs by over 84%, making a saving of over £20,000 a year and saving 18 marketing days per month.”
SharePoint 2010 has provided ICS Solutions with a robust platform to manage their digital marketing strategy and has helped ICS Solutions expand their reach, increase customer retention, drive revenue, manage and maintain content with ease and most importantly make huge cost savings. This joined with experience over 270 successful SharePoint projects means that ICS Solutions are well-placed to provide a best practice, fully integrated SharePoint 2010 for internet sites offering to the clients. You can read the full case study on ICS Solutions’ SharePoint 2010 Website project here.
ICS Solutions new ‘SharePoint 2010 Optimised Website’ service uses SharePoint 2010 for Internet sites, and ICS Solutions wealth of experience to help clients create rich and visually compelling sites whilst substantially reducing site maintenance costs. Their accelerated engagement model takes you through the process of building site requirements and evolving user experience from concept, through prototype and into production. With the Optimised Website you can centrally manage single or multiple sites have a fully integrated mobile, multi-lingual and accessible site with creative and interactive media technologies and social networking integration. The service also aids Search Engine Optimisation to ensure your site receives maximum visibility.
To launch this new service offering, ICS Solutions (ics.net) are running a new seminar based around SharePoint 2010 and The Optimised Website. The seminar is free to attend and is presented by the ICS Solutions team involved in building their SharePoint 2010 Optimised websites. With a business audience in mind, the best practice case study focuses on the personas of the Managing Director, Marketing Manager, Content Author, Website Architect and Website Developer.
Martin Neale, Managing Director at ICS Solutions says, “In our experience, websites built with SharePoint 2010 generate increased leads that go on to convert into business opportunities. Attract, engage and optimise with SharePoint 2010.”