Atomic Design has launched a redesigned website for Fieldtex Medical, a division of Fieldtex Products, Inc. based in Rochester, NY. The new site is customer-focused and has a new site architecture to maximize online marketing efforts.
Fieldtex chose to use Atomic Design to redesign their website to establish brand awareness, to provide ease of usability, and improve upon online marketing efforts, that their old website didn’t offer. The new website that can be found at e-firstaidsupplies.com incorporates a sleeker design architecture with clean, aesthetic lines optimizing the overall customer experience.
Fieldtex Medical provides first aid kits and supplies including everything from sports and home first aid kits to EMS Trauma bags. Additionally, they have incorporated Medical Supplies, Home Health Aids and Over the Counter medicines into e-firstaidsupplies.com. Currently, e-firstaidsupplies.com includes over 2,500 first aid and medical products. Fieldtex Medical is your source for first aid supplies, emergency preparedness, EMT supplies and safety awards.
Atomic Design worked very closely with the marketing team at Fieldtex Products Inc to create a more enhanced user friendly website. The website is important in showcasing the 2,500 plus products they offer and the ease of purchasing them online.
"We have already seen an increase in online sales, which we attribute to Atomic Design's user-friendly design and online marketing efforts. Stated Jonathan L. Abbey, Digital Marketing Manager. "With the amount of quality products available, we needed an easier and better way for customers to find and complete their purchase."
About Atomic Design
Atomic Design (atomicdesign.net) is an integrated marketing firm, with offices in Atlanta, GA and Rochester, NY, providing exceptional graphic design, website design and development, search engine optimization, and marketing solutions since 1996. Atomic Design is the essential partner to any business in need of market presence or seeking new concepts to energize and reinvigorate old brands.