Cision, the leading provider of PR software, services and tools for the media and public relations industry, today announced that its award-winning on-demand PR software solution, CisionPoint, has been named a finalist for a 2011 digital content CODiE Award as Best Business Information Resource.
CisionPoint enables users to plan, connect, monitor and analyze their campaigns through a single application. Launched in October 2007, CisionPoint is the standard on-demand platform for its customers worldwide, including Fortune 500 corporations, FTSE 250 companies, global public relations firms, non-profit organizations, universities, and small businesses.
The Best Business Information Resource category “recognizes the best online service that delivers company, business and/or industry information,” according to the sponsors of the CODiE Awards, the Software and Information Industry Association (SIIA).
“CisionPoint provides indispensable and comprehensive digital content that empowers PR and communications professionals to plan campaigns – and do their jobs smarter, better and faster,” said Joe Bernardo, Chief Executive Officer of Cision North America.
“The CisionPoint database contains almost one million media and influencer contacts, outlets and editorial opportunities, updated almost 20,000 times every day. And that database is fully integrated with constantly enhanced workflow, monitoring and analysis capabilities. We’re excited that the CODiE Award judges have determined that CisionPoint is one of the best business information resources in the world,” he added.
"This is the twenty-sixth year we have recognized excellence through the CODiE Awards program, and the tenth year we have offered awards in the content categories," noted Ken Wasch, President of SIIA. "The competition is tough, as nominating companies are looking to make their products stand out from the competition. The innovations in the content industry shine through in the products selected as finalists, and we are very excited to see how the voting goes this year."
Winner of a CODiE Award for Best Online News Service, CisionPoint has been a finalist in digital content and software categories every year since becoming eligible for the competition two years ago. CisionPoint is also the recipient of the Product Development of the Year award for 2010 given by the Data Publishers Association (DPA).
Cision (cision.com) is the leading provider of software, services, and tools to the public relations and marketing communications industry. PR and marketing professionals use our products to help manage all aspects of a campaign – from identifying key media and influencers to connecting with audiences, monitoring traditional and social media, and analyzing outcomes. Journalists, bloggers, and other influencers use Cision’s tools to research story ideas, track trends, and maintain their public profiles. Cision AB has offices in Europe, North America and Asia, partners in 125 countries, and is quoted on the Nordic Exchange with revenue of SEK 1.5 billion in 2009.