PRZOOM - /newswire/ -
Mumbai, Maharashtra, India, 2010/10/06 - WATConsult & IAMAI presents its 3rd workshop on social media marketing for brands in Delhi & Mumbai on 9th & 30th October respectively - SocialMediaWorkshop.in.
WATConsult, in association with IAMAI (Internet & Mobile Association of India), announces two advance level Social Media workshops in Delhi & Mumbai on 9th & 30th October 2010 respectively from 11 am to 6 pm. WATConsult is a leading social media consulting agency & a sister concern of India’s leading blog WATBlog. This workshop will delve into how social media can be used as a marketing channel for brands, creating an online identity and to communicate your brand message the right way.
The speaker of the Social Media Workshop is Rajiv Dingra, CEO WATMedia Pvt Ltd & Chief Blogger at WATBlog. He has been a social media consultant for several large brands in India right from Nokia, HSBC to international names like WarnerBros, United Nations and several others since the last 4 years. “The significance of social media and impact on brands is more compounded today than ever before. Hence it’s important for all brands large and small to acquaint oneself with this new medium and start building the blocks of success from today itself. Unlike traditional media this is earned media and not bought media. Hence large and small brands alike will have to work equally hard to gain consumers attention and engagement” said Rajiv Dingra.
This workshop targets all brand managers, CXOs, digital media managers, PR & Communication professionals, social media enthusiasts, media planners, client servicing executives, advertisers & marketers from various fields. A few highlights of our one day advanced level workshop:
• Discovering ways to create a unique online identity for the brand;
• Learning how to measure social media’s exposure, influence & engagement;
• Gaining knowledge on developing & executing a successful Social Media Marketing Strategy;
• Learning how to manage a reliable following of prospects & customers who will rave about your brand.
‘’A great one on one session & a good Saturday afternoon spent learning more about social media. The speaker, Rajiv Dingra’s passion, belief & enthusiasm about social media was one of the high points of the workshop’’, said Jasojeet Naik, Research Head at Digital5 Strategic Communications Private Limited, who had participated in one of our previous workshops.
The aim to conduct a social media marketing workshop specifically for brands was to debunk various social media myths by providing a holistic approach to participants on understanding & indulging into different methods on brand communication & positioning in the online arena. The focus will be on creating a brand’s online identity and streamlining the message to stay relevant by making sure that it is rich enough to be extended across new media platforms With the scope this field offers to every individual & given the buzz of Social Media today, it has almost become a lucrative career & an added skill set one can possess.
To register for this workshop, please visit socialmediaworlkshop.in/.
WATConsult (watconsult.com) as a company is the Web 2.0 & Social Media Strategy Consulting Arm of WATMedia Pvt Ltd a Digital media company that aims to be a thought leader in the WAT (Web, Advertising and Technology) space. Headquartered in Mumbai, India WATConsult is managed by a young and dynamic team of consultants who also manage popular blogs like WATBlog, which form a part of the parent company WATMedia Pvt Ltd.
WATConsult started in January 2007 and has since then worked with over 30 clients in India. This has given WATConsult the experience of guiding several companies in their endeavour to leverage Web 2.0 for their brand. This experience has helped us develop the art of giving the right direction to our clients brand engagements via Web 2.0 and Social media.