Surado Solutions, the developer of sensible CRM solutions for businesses today announced that the City of Riverside has adopted the ‘City of Arts and Innovation.' During a city council meeting, Mayor Ronald Loveridge called this new branding the ‘brainchild of Riverside technology innovator Sundip Doshi.'
Riverside City Council members unanimously approved the branding during a public City Council meeting on June 23, 2009. Numerous speakers appeared before the Mayor and Council to support the adoption of this forward-thinking, 21st century brand, and spoke about how “innovation” embraces the spirit of entrepreneurship and creativity that is amply found throughout the City.
“The branding of Riverside as the ‘City of Arts & Innovation' is particularly fitting considering the vast opportunities present in the City's universities, businesses, technology and sciences sectors, as well as the arts community,” said Riverside Mayor Ron Loveridge. “Riverside is an exciting, urban, diverse and successful City and emphasizing our arts and innovation as our official brand will allow visitors and residents alike to better appreciate what the City has to offer.”
“I am excited that the City of Arts is now embracing a new chapter towards an innovative economy while retaining its rich arts heritage.” said Sundip R. Doshi, Chairman & CEO of Surado Solutions, Inc. “Credit must be given to the Riverside Technology CEO Forum members for their contribution to rebrand the city. The secret is out – this is a great place to live, learn and work in the 21 st century!”
About The City of Riverside
With a population of approximately 300,000, the City of Riverside is the 12th largest city in California and the 6th largest city in Southern California. The City is the seat of the 2nd fastest growing county in the nation and leads the region known as the Inland Empire in virtually every measure of economic power.
Riverside's location positions it as one of Southern California's major transportation hubs. Riverside is home to four nationally recognized higher education institutions, supporting a student population of 50,000. As the home of several exciting events such as The Riverside Festival of Lights and Smithsonian Week, Riverside is the ideal place to live, learn, work and play. For more information, visit riversideca.gov/.
Surado Solutions, Inc., founded in 1995, is headquartered in the University Research Park, Riverside, CA. Surado provides a full spectrum of on-demand and on-premise products and services in Customer Relationship Management (CRM). One of Surado's latest products includes Surado CRM Online.