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Groundbreaking Endoscopy Device by RF Co., Ltd Acclaimed by Frost & Sullivan - Recently, Frost & Sullivan awarded RF Co., Ltd. with the
Groundbreaking Endoscopy Device by RF Co., Ltd Acclaimed by Frost & Sullivan


PRZOOM - /newswire/ - London, United Kingdom, 2010/08/06 - Recently, Frost & Sullivan awarded RF Co., Ltd. with the "2010 European Medical Technologies Product Leadership of the Year Award".

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According to Frost & Sullivan's analysis of the endoscopy devices market, the capsule endoscope Sayaka surpassed its contemporaries in terms of price, efficiency and performance. This product is expected to substantially aid the medical examination market by enabling its contribution to preventative medicine.

Sayaka's primary function is to capture and store digestive tract images in the form of map data, providing physicians with a comprehensive, accessible database. Image analysis software then scans this database of tract images for abnormalities, leading to the early detection of diseases such as intestine cancer.

In developing Sayaka, RF Co., Ltd. employed an effective "Mosaicing" technique. This method involves constructing the display of the final image in the likeness of a long, flat map by instantly combining consecutively captured photo images. Up to 20 photos are taken per rotation, and approximately 870,000 photo images are taken in total from various angles. RF's Mosaicing technology can help conduct a faster and more complete endoscopy within the small and large intestines.

"The mosaicing technique itself is so common that it can be found on numerous websites," says Frost & Sullivan Senior Research Analyst Sreevidhya Praveen. "RF's Mosaicing technology, though, was originally developed for use with NORIKA 3, a previous model of Sayaka and has subsequently been improved for use in the creation of Sayaka for the purpose of conducting a complete endoscopy within the small and large intestines."

Sayaka is soaring through the global market of capsule endoscopes, with an acceptance probability of more than 97 percent. While other products in the market take eight to ten hours to obtain images and then conduct analysis, Sayaka provides a thorough, and much faster, examination by its Masaicing technology. This efficiency could potentially pave the way to a new method of small intestine examination.

"Sayaka will also be available at extremely low costs to make it affordable to all strata of the population," notes fellow Research Analyst Gideon Praveenkumar. "Sayaka should be released at $100 against other competing products that are currently available at $400-500, thus giving RF Co., Ltd. a competitive edge."

Although Sayaka is primarily designed to capture images of the whole inner surface of the long digestive tract, it may be used for other existing clinical applications. One example of this is that it can assist doctors in locating and monitoring secular distortion. The afflicted section can then be compared, or superimposed, by using biennially pre-recorded images.

Each year, Frost & Sullivan presents this award to a company that has developed high-quality products which offer innovative features/functionalities that enhance customer value and find immediate acceptance in the market.

Frost & Sullivan Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry.

About RF Co., Ltd.
RF Co., Ltd. ( is a manufacturer that integrates its entire operation from R&D and manufacturing to marketing. The company's business concept of "Creative Thinking" promotes cross-divisional communication to better respond to their customers and to incorporate their needs into developing cutting-edge technology. RF is an energetic company driven by free spirit and creative thinking, always venturing to explore new frontiers with its infinite possibilities.

RF Co., Ltd. Contact Information:
Masayoshi Arai, Public Relations
P: +81 26 225 7744 / E: os[.]

About Frost & Sullivan
Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from 40 offices on six continents.

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Groundbreaking Endoscopy Device by RF Co., Ltd Acclaimed by Frost & Sullivan

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RF Co., Ltd | Frost & Sullivan
Contact: Chiara Carella 
+44 (0) 20 7343 8314 chiara.carella[.]
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