PRZOOM - /newswire/ -
Pittsfield, MA, United States, 2010/08/02 - Brilliant Graphics Group today announced that it has won Silver and Bronze awards from the Federation of European Screen Printers Association (FESPA) in Munich, Germany, for its innovative uses for digital print technology.
“The FESPA Show is by far the most significant event worldwide embracing screen and digital process, and the full gamut of commercial and industrial applications” says Frazer Chesterman, managing Director of FESPA. “This year we were delighted that we had more than 450 entries from members of FESPA’s national associations around the world.
Brilliant Graphics won the awards for their building material hybrid samples. Building material samples are marketing tools used by building material manufacturers to show products to homeowners and designers. Traditional samples contain actual building material products (i.e. flooring, tile, roofing shingle or stone) to showcase the material and color options. A Brilliant Hybrid™ material sample is a combination of digitally printed materials with actual product samples. Entries were judged on job complexity, image definition, registration, sharpness, color, appearance, product use and overall creativity.
“Both award winning submissions are a testament to our design teams creativity, experience and development of new applications for digital graphics”, says Michael O. Ryan Founder and CEO of Brilliant Graphics. “To be able to compete and win design awards at a world- wide event is evidence to our innovative culture.” says Mr. Ryan.
Brilliant Graphics received the Silver Award in the “New Innovative Application” division for their Brilliant Hybrid™ Hardwood Hybrid Fan deck. This award was earned for a 12 page fan deck used to show hardwood floor samples for Green River –American Hardwood. Pieces were assembled with cut sections of hardwood flooring. The finished product is a light weight marketing tool that shows a consumer multiple offerings of the product line with one actual piece of hardwood at the same time.
“Traditionally the only way a potential customer could see 10 samples of flooring was for us to create ten 14” x 19” sample boards. With this Hybrid Fan deck, we’re showing one piece of hardwood flooring and 9 digital print of flooring that’s been digitally captured,” said Scott Burega, Direct of Sales & Marketing from Green River - American Hardwood. “Ultimately this will allow consumers to see multiple floor samples and enables them to make more confidant buying decisions “explained Scott.
A Bronze medal was awarded for the Brilliant Hybrid™ Stone Display Board entered into the “Specialty and Industrial Applications”. For this category, Brilliant Graphics created a 20” x 20” sample board for manufactured stone. The Brilliant Hybrids™ were created in order to provide building material product sample that are less expensive to produce, easier to ship and lasts longer. What makes this board unique is that 90% less stone is used compared to a traditional board while providing 25% larger product representation.
Brilliant Graphics Group (brilliantgraphicsgroup.com) is a large format digital graphics company that specializes in graphic design, 3D high resolution scanning, direct to media printing, Fine Art Reproductions, photo laser imaging, digital die cutting, UV coating and film lamination. The Matrix Frame line was added to Brilliant’s product portfolio in early 2010. Brilliant Graphics started in 2008 as a subsidiary of Sampco Companies. Sampco Companies was founded 1986 by Michael O. Ryan.
Today, Sampco Companies (sampco.com), headquartered in Pittsfield, MA has 5 national U.S. based operations. The company has 300 dedicated employees and services the building materials industry segments markets which includes roofing, ceramic tile, hardwood, brick, stone , flooring and architectural ceiling tile to name a few.