PRZOOM - /newswire/ -
New York, NY, United States, 2010/07/19 - ListMarketer Software has chosen Adknowledge's "Adstation for Email" product for its SmartSenderTM email delivery engine, allowing their customers to generate more revenue by inserting highly relevant ads via the SmartSender interface.
"Adstation for Email" is an API solution designed to allow email service providers and list owners to use Adknowledge's advanced targeting systems to match the best ad from Adknowledge's Adstation.com to each user, creating the most relevant consumer experience while earning the most revenue. The solution combines two best-of-breed services: ListMarketer's intelligent email delivery and Adknowledge's proprietary ad targeting combined with 6,000+ offers available on Adstation.com/.
"In today's email marketing environment where list monetization is a concern for many publishers, leveraging Adknowledge's targeting systems with 6,000+ offers available at Adstation.com is a huge win for our customers. All our customers need to do is click the Adstation option in our interface, and we"ll have them running ads the same day and at no additional cost," said Rodney Palmer, President, ListMarketer Software.
"We"re very excited with the opportunity to introduce ListMarketer's customers to our "Adstation for Email" solution where they can better monetize their lists with ads that are more relevant. By using AdStation's ad-serving and targeting API, Email Service Providers can quickly add value for their customers at no additional cost other than implementation time," said Bill Intrater, Adknowledge's VP of Strategic Alliances.
For online publishers and email list managers interested in benefiting from this turn-key email monetization solution visit listmarketer.com/AdstationforEmail
ListMarketer (listmarketer.com) provides the leading high-performance email marketing and delivery solution that enables publishers to reduce costs while increasing deliverability and profitability. With its intelligent SmartSenderTM delivery engine, ListMarketer optimizes publishers' mailing performance and revenue results by responding in real-time to second-by-second information returned by each Internet Service Provider (ISP) so that publishers' email marketing efforts conform instantly and automatically to ISP feedback. The result is improved emailing reputation, deliverability and results. Leveraging its state of the art platform, service and support; as well as affordable rates and flexible terms; ListMarketer's clients enjoy many distinct advantages and better ROI. SmartSenderTM is a registered trademark of ListMarketer Software, Inc.
Adknowledge (adknowledge.com) provides a single marketplace for advertisers to connect with their target audiences in hard- to-reach places on the web with similar ROI to search. Since its founding in 2004, Adknowledge has grown organically and through acquisitions (including Miva, Super Rewards, and Hydra) to become the largest privately-owned internet advertising network with over 300 employees and $300 million in revenue. Specializing in performance-based marketing, the company utilizes powerful predictive technology and completely anonymous consumer response patterns to connect advertisers with consumers across multiple channels, including email, search, domains, and social networks. Over 50,000 advertisers use the Adknowledge ad network to promote their offers.
Bill Intrater, VP of Strategic Alliances, Adknowledge Inc.
E: wintrater[.]adknowledge.com, P: 816.777.1013
Annelise Kolde, VP Sales and Marketing ListMarketer.com
E: annelise[.]listmarketer.com, P: 541.488.5600