Growth in after-sales support and other related services in the U.S. and Canadian packaged wastewater treatment market in recent years has helped restore customer confidence in the markets. Customers are increasingly demanding and getting additional services that include installation, general service agreements, maintenance contracts and technical support.
New analysis from Frost & Sullivan U.S. and Canada Packaged Wastewater Treatment Market reveals revenues of $1.54 billion in 2005 and estimates this to reach $2.97 billion in 2012.
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In recent years, there is a continuous shift toward the purchase of packaged wastewater treatment systems in the U.S. and Canada markets. This increasing popularity attributes to the facts that packaged systems can be transported easily to the site of installation, are simple to operate, require less manpower and are user friendly.
However, packaged plants face more stringent application processes compared to the previous years, and as a result, a consistent rise in demand for better quality equipment from end users is expected in future.
“Companies in the packaged wastewater treatment market face tremendous pressure to improve quality and remain competitive in the face of mega-mergers, innovations, and cost-containment initiatives” notes Frost & Sullivan Senior Research Analyst Shilpa Tiku.
In addition, manufacturers are now realizing that understanding specific wastewater characteristics will enable them to develop premium products. By taking advantage of this knowledge, they can differentiate their products by incorporating improvements to offer better equipment to their buyers.
Keeping with the trend, end users are also increasingly demand improved equipment that is customized, compact and modular. This also enables suppliers to gain premium prices in contrast to standard designs.
However, customer demands across application areas continue to vary strongly. Interest in certain markets is solely price-led, while in other areas, the customer is concerned about the most advanced technology. The market expects to remain diverse.
Greater emphasis upon marketing is required for suppliers to maintain a significant position. Suppliers are expected to tailor business to specific customer groups, adapting a policy depending on particular requirements.
As a result, suppliers will need to improve overall marketing to meet changing customer and consumer demands. Suppliers that fail to effectively monitor market developments will find it increasingly difficult to compete in this market.
Currently, companies within this industry are working more closely with each other. In some ways, the industry is undergoing a period of consolidation giving rise to strategic business alliances or partnerships in the total packaged wastewater treatment market. At present a few industry giants control the market.
In this scenario, brand loyalty and recognition are important factors that drive the demand. For smaller companies to achieve any success in this highly competitive market, it is imperative they reduce operating costs while constantly developing new products, in order to retain the customer base.
This Frost & Sullivan research service titled U.S. and Canada Packaged Wastewater Treatment Markets is a part of Environment & Building Technologies subscription. The study provides revenue forecasts, industry trends, and competitive analysis for the packaged wastewater treatment market. In this research service, Frost & Sullivan's expert analysts thoroughly examine the following markets: U.S. and Canada biological wastewater treatment market as well as U.S. and Canada (Membrane Biological Reactors) MBR packaged wastewater treatment market.
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U.S. and Canada Packaged Wastewater Treatment Markets