PRZOOM - /newswire/ -
Eden Prairie, MN, United States, 2010/04/27 - WAND Corporation announced today their development of a Digital Menu Board solution for the Arby’s community. Currently, the second-largest Arby’s franchisee, Carisch, Inc., is testing the solution in one of their Wisconsin locations.
WAND Digital Menu Boards have been developed to allow easy installation, one-click remote web updating, and the ability to interface with the Point Of Sale to ensure maximum price compliance.
“We’re pleased that Carisch has chosen to test our solution by deploying a WAND Digital Restaurant,” said Greg Perrill, Chief Operating Officer of WAND Corporation. Perrill added, “We’ve been partners with the Arby’s community for nearly a decade and we look forward to doing even greater things as our relationship continues to build.”
The newly remodeled location now features 42-inch LG Electronics commercial grade screens controlled by WAND technology and also utilizes WAND NextGen POS® software. Arby’s Digital Menu Board content is dynamically updated to coincide with promotions, specials, and local events. A multi-day-part strategy has been established to promote the right items during the best time of the day to drive up sales. Arby’s design projects the sophistication of a Fast Casual restaurant inside a leading QSR, displaying the quality selection one might expect to find in a pricier locale but taking less time to provide a customer her/his order. The Digital Menu Board design at Carisch, Inc.’s location lends itself well to imprinting the Arby’s brand on the store, while also lending itself to rapid deployment and assistance.
Furthermore, Carisch, Inc.’s decision to install Digital Menu Boards are its attention-grabbing appeal, which takes hold of a patron’s interest and leads her/him through the menu with color, graphics and motion. The creative team at WAND divides menu categories with color, line and graphics so that customers can easily identify menu information to help them make a decision.
About Carisch, Inc.
Carisch, Inc. is a Wayzata, Minnesota-based Arby’s franchise with more than 70 stores in eight states. Built around the core values of, “Dream Big, Work Hard, Play Fair, Get it Done” and “Make a Difference and Have Fun”, Carisch, Inc. is the second-largest Arby’s franchisee.
About WAND Corporation
WAND Corporation (wandcorp.com) is the global technology leader for the Quick Service Restaurant (QSR) industry working with some of the most known world-class brands today. Delivering in its mission to be the greatest restaurant management and technology partner in the world, WAND has experienced double digit growth in each of the past 10 years. To further its growth and its QSR Partners’ success, WAND Corporation’s vision is to revolutionize worldwide restaurant operations through technology, services, and data.
For product information, call 1-800-RUN-WAND, or sales[.]wandcorp.com.