NAVTEQ, the leading global provider of maps, traffic and location data enabling navigation, location-based services and mobile advertising around the world, has been selected by Garmin to provide its real-time traffic service in Germany for the Garmin nüvi 1690. This will be the first time Garmin has offered a European traffic service on a connected device.
NAVTEQ Traffic in Germany delivers comprehensive, real-time traffic information for the primary road network. It covers 25,000 kilometers of motorways using NAVTEQ’s own sensorsl, and data from public traffic information centers also provides coverage of trunk and arterial roads in cities and other areas. Additional probe data will be collected from Garmin devices and integrated into the system.
Detailed information on road construction, traffic speeds and accidents is linked to the NAVTEQ© map and transmitted directly to the Garmin nüvi 1690 devices, which feature an integrated wireless module. Included in the price of the PND is free access for one year to Garmin nüLink!™ services which include safety cameras, weather, fuel prices, flight status, white page telephone listings and, of course, NAVTEQ Traffic for Germany.
“NAVTEQ Traffic is a premium service which will complement our range extremely well,” commented Clive Taylor, product marketing manager, Garmin Europe. “We are committed to helping our customers save time and money, and accurate real-time traffic information will contribute to more efficient and cost-effective routing.”
The nüvi 1690 also includes Garmin’s ecoRoute™, which helps people develop better driving habits by producing fuel and mileage reports based on fuel consumption rates, driving speeds and vehicle acceleration data.
“A NAVTEQ study* we undertook in Germany revealed that drivers using navigation devices with traffic information spent 18% less time driving per trip, saving four days every year compared to those without navigation,” added Serge Bussat, NAVTEQ vice president consumer & wireless sales Europe. “Distances travelled were reduced and fuel efficiency increased, which would decrease each driver’s CO² emissions by 21% – all results which illustrate the many benefits of a real time traffic service.”
*NAVTEQ Navigation Benefits Study (2009)
The global leader in satellite navigation, Garmin Ltd. and its subsidiaries have designed, manufactured, marketed and sold navigation, communication and information devices and applications since 1989 – most of which are enabled by GPS technology. Garmin’s products serve automotive, mobile, wireless, outdoor recreation, marine, aviation, and OEM applications. Garmin Ltd. (garmin.com) is incorporated in the Cayman Islands, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. Garmin and nüvi are registered trademarks of Garmin Ltd. or its subsidiaries. All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. All rights reserved.
NAVTEQ (navteq.com) is the leading global provider of maps, traffic and location data (digital location content) enabling navigation, location-based services and mobile advertising around the world. NAVTEQ supplies comprehensive digital location content to power automotive navigation systems, portable and wireless devices, Internet-based mapping applications and government and business solutions. The Chicago-based company was founded in 1985 and has approximately 4600 employees located in 203 offices in 45 countries.
NAVTEQ and NAVTEQ Traffic are trademarks in the U.S. and other countries. All rights reserved.