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Limited Time Offer Popularity to Increase - Limited Time Offer (LTO) items that appear on menus for no more than 60 days are likely to increase because they are exempt from the new nutritional labeling law
Limited Time Offer Popularity to Increase

 

PRZOOM - /newswire/ - Eden Prairie, MN, United States, 2010/04/02 - Limited Time Offer (LTO) items that appear on menus for no more than 60 days are likely to increase because they are exempt from the new nutritional labeling law.

   
 
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The new health care law requires Quick Service Restaurants with 20 or more locations to add nutrient and caloric information to their menus, menu boards, and Drive-Thru displays. There are a few key labeling exceptions that could make an impact on menu offerings for QSR’s.

In addition to items that are not listed on menu boards, like condiments and other general use items, LTOs (such as daily specials and temporary menu items) are not required to have caloric and nutritional information displayed. Menu items that are part of a customary market test appearing on the menu for less than 90 days are also exempt from the labeling laws.

Because LTOs and test market items are not restricted by the new labeling laws it will be easier for QSR’s to promote these items under these rapidly changing new market conditions. With requirements remaining somewhat uncertain a Digital Menu Board solution is even more attractive. Digital Menu Boards provide QSR’s with a flexible and economical solution unlike traditional printed menu boards. WAND Digital Menu Boards already have the capacity for handling and changing content. Choices are almost unlimited, and the messages displayed to customers can be updated in minutes. As QSR’s respond to the new reform WAND Corporation is ready to help with their solution.

More information will be coming from WAND. This release is part of a series, click here to read the previous release. Click here to read more about the new health care law.

About WAND Corporation

WAND Corporation (wandcorp.com) is the global technology leader for the Quick Service Restaurant (QSR) industry, currently working with some of the most prominent brands in the industry. Delivering in its mission to be the greatest restaurant management and technology partner in the world, WAND has experienced double digit growth in each of the past 10 years. To further its growth and its QSR Partners’ success, WAND Corporation’s vision is to revolutionize worldwide restaurant operations through technology, services, and data.

For product information, call 1-800-RUN-WAND, or sales[.]wandcorp.com.

 
 
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Agency / Source: WAND Corporation

 
 

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Limited Time Offer Popularity to Increase

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WAND Corporation | Limited Time Offer (LTO)
Contact: Myles Mjolsnes - WandCorp.com 
952-361-6200 mylesm[.]wandcorp.com
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any WAND Corporation securities in any jurisdiction including any other companies listed or named in this release.

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