Wednesday, March 24, 2010 7PM - At The Coloft, Santa Monica, CA
• 7:00-7:30PM Registration and Early Networking;
• 7:30-8:30PM Presentation and Q&A;
• 8:30-9:00PM Open Networking.
Cost: Free for The Entrepreneur Connection™ Members, $20 General Admission
PR guru Lizzy Shaw of Lizzy Shaw Public Relations breaks out a section of her terrific, informative PR 101 course and teaches you how to write your own bio – yes, it’s one of the hardest things to do!
To attract the business or clients you want, to get the word out about your business or services, and to get the press you want, the first and most important thing is your biography or company story.
We are all trained not to blow our own horn – it can be one of the hardest things to overcome and makes it incredibly difficult for most people to write their own bio. So how do we say who we are and what we do in such a way that potential clients, editors, writers, bloggers and more will get the information they need to hire you, work with you, write about you or make you a star?
Lizzy takes you through her winning process to get that information out of your head and onto the page in clear, concise, attractive prose that will state who you are, what you do and why your target audience should want you.
Have a bio? Bring it! Lizzy will be laser coaching a few lucky attendees!
Come join us, network with like-minded entrepreneurs and listen to Lizzy Shaw as she gives you the low down on how not to be on the down low.
About Lizzy Shaw
A long career in the entertainment business as a television movie producer and development executive taught Lizzy Shaw to be persistent, to stay friendly with the people she met along the way and to be comfortable with a telephone headset glued to her ear 10 hours a day – all valuable training if one is to become a publicist.
Lizzy Shaw Public Relations (LizzyShawpr.com) is dedicated to providing innovative and effective PR for their clients. LSPR’s past and present clients get and have gotten unparalleled press coverage across the US and around the world in print, online, in film, on television and on radio. Clients regularly get print placements in magazines such as People, InStyle, Lucky, Brides, O Magazine, US Weekly, Life & Style, Real Simple, WWD, In Touch, In Style Germany, Glamour Germany, Sunday Express (UK), Weineren (Austria) and in top trade publications. Clients make frequent appearances online in top fashion, beauty and lifestyle blogs and on television shows such as “Extra” and “Access Hollywood” – as well as many local, national and worldwide placements.