Mounting pressure on energy resources in the country has also increased the drive for new, energy-efficient HVAC equipment and upgrades of existing equipment.
New analysis from Frost & Sullivan (buildingtechnologies.frost.com), The South African HVAC Market: An Analysis of the Top Five Vertical Industries, finds that the top five vertical industries of the HVAC market are expected to continue growing despite the current economic hardships faced by other industries in the South African economy. The markets covered in this study are the mining industry, energy and power industry, manufacturing industry, commercial property industry and public sector. The technologies covered are single and split air conditioners, central air conditioning, misting fans, evaporative coolers and turbine ventilators.
If you are interested in more information on this study, send an email to Patrick Cairns, Corporate Communications, at patrick.cairns[.]frost.com, with your full name, company name, title, telephone number, company email address, company website, city, state and country.
"HVAC has historically been perceived as a large power consumer, limiting the market to some extent," says Frost & Sullivan Research Analyst Kudzanayi Bangure. "However, this is now changing due to enhancements in the technology and methodologies used."
Recently, there have been two significant developments in the mining industry pertaining to the optimisation of HVAC equipment – the altering of underground refrigeration systems to modify energy consumption demand and the diameter of the ducting systems used to ventilate the shafts.
However, the top five vertical industries of the South African HVAC market are characterised by low product differentiation and intense competition amongst existing companies.
"Competition is fierce due to the fragmented nature of the market," explains Bangure. "With several companies operating in the market there are multiple brands stocked by each company."
Offering systems at competitive prices is the key strategy for success as similar products are usually introduced into the market. HVAC companies should also provide total building technology solutions to sustain their competitive positions in the market. The growing demand for integrated systems is beginning to result in HVAC systems being sold as integrated systems.
"End users are increasingly looking for a combination of systems," concludes Bangure. "These could be a combination of security, lighting and HVAC systems or the inclusion of filtration, extraction, humidification and general air quality control into one HVAC system."
The South African HVAC Market: An Analysis of the Top Five Vertical Industries is part of the Building Management Technologies Growth Partnership Services programme, which also includes research in the following markets: The South African Heating, Ventilation and Air- Conditioning (HVAC) Market, The South African Commercial & Industrial Security Systems & Services Markets, and South African Lighting Equipment Market. All research services included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants.
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The South African HVAC Market: An Analysis of the Top Five Vertical Industries / M44A