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PRZOOM - /newswire/ - London, United Kingdom, 2009/12/10 - New Photobox app turns mydeco images into personalised gifts.

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The UK’s leading home style and shopping website, has teamed up with PhotoBox, Europe’s number one online personal publishing, photo printing and sharing destination, to allow mydeco users direct access to their printing and personal publishing studio.

From today, clicking ‘Print with PhotoBox’ will allow mydeco users to print their 3D Room Designs, images and moodboards direct to the PhotoBox studio. The images are saved as JPGs and can then easily be turned into personalised products such as photo books, diaries, cards, calendars and more.

mydeco’s two ground-breaking creative tools, the Complete 3D Room Planner and Moodboards, produce photo-realistic user generated images that are shared in the mydeco interior design community. The partnership with PhotoBox allows mydeco members to showcase their creative talents to the offline world in a creative and innovative way.

Online photo merchandising market in Europe is worth almost €1billion in 2009, according to Future Source, and growing at over 30% annually.

mydeco Senior Business Development Manager, Annabel Kilner said, “We have a growing community of 80,000 design enthusiasts who are focused on our 3D creative tools, and use them to showcase their impressive design skills. Over 150,000 amazing 3D rooms have been created in the last 18 months. This new partnership will allow users to create everything from coffee table books to canvases form their own unique designs.”

PhotoBox Head of Partnerships & Acquisitions, Romain Bertrand said, “The flexibility of PhotoBox API is another great example of how websites and content owners can monetise their photo content and engage their communities through building widgets and clever applications with us. Through this partnership, with just one click, everyone using mydeco have direct access to the PhotoBox studio, where they can store, share, personalise and create real products that show off their skills.”

The products available through PhotoBox range from fashion to homewares and include mugs, coasters, placemats, cushions, stationery, wall art, bags and t-shirts.

For more information about
Please contact Michelle Saxby at the mydeco press office: michelle[.], 020 3384 1337

About was founded by the management team behind, one of Europe’s most successful ever online businesses. Launched in February 2008, mydeco brings together more than 5 million home ware products from over 2,000 retailers and designers. From high-end to high street, mass market to niche, you will find what you are looking for on mydeco without trawling the high street.

Key website features include:
• Shopping: search the UK’s most comprehensive database of home products by price, style, discount, colour or dimensions.
• Design: build a virtual model of your home and decorate it from over 75,000 3D modelled pieces of furniture, furnishings and accessories all available to buy.
• Community: share creative ideas, tips and tricks with 80,000 members, ask questions, see other’s designs and show-off your designs.
• The blog: get the latest news from the interiors world; keep up-to-date on trends and industry developments.
• Buy the look: view hundreds of inspiring looks from well-known designers, celebrities and even famous hotels.
• Shop by style: from romantic to urban, find hundreds of stylish products in categorised by a range of styles.

About Photobox
PhotoBox is the leading online photo service in the UK where it pioneered online printing, storing, sharing, community and publishing services for digital photos before extending its range to innovative products such as photo books, calendars, and greeting cards.
The company merged with Photoways, the leading French service, in April 2006 thereby creating the European market leader with over 8.5 million. The group is backed by leading Venture Capital firms Index Ventures, Highland Capital and HarbourVest. Stan Laurent, formerly Chief Operating Officer at AOL Europe, is President and C.E.O. and Mark Chapman, co-founder of PhotoBox, is Managing Director of the UK business.

For further information about Photobox please contact
Antia Buhigas, PR & Community Manager: antia.buhigas[.]; +44(0)20 7087 4611

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