PRZOOM - /newswire/ -
Hunsdon, Herts, United Kingdom, 2009/10/19 - UK Bathroom accessories and taps online retailer Not Just Taps UK has appointed JT Marketing Services to manage their strategic marketing and PR.
NotJustTaps.co.uk a fast growing online kitchen and bathroom accessories specialist has appointed JT Marketing Services to manage their marketing strategy and PR.
NotjustTaps range extends from both traditional and contemporary bathroom and kitchen taps to beautifully made bathroom accessories, bathroom mirrors, bathroom cabinets, shelves, towel rails, racks and fittings.
Robert Hallam, NotJustTaps Director says, ‘We realise that supplying quality bathroom accessories and kitchen products, whilst ensuring the highest level of customer service, has been the foundation of our success. Not Just Taps has been growing 35% year on year, and to keep pace with demand and maintain our standards we needed our team to focus on the customer. We appointed JT Marketing Services to help shape our marketing strategy and also develop our PR. This will allow us to concentrate on our clients and continue to source fantastic value for money kitchen and bathroom accessories’.
Hallam adds, ‘We couldn’t help noticing how successful JT Marketing Services has been successfully active in the home interiors lifestyle sector, in particular designer bathroom accessories. We just like their straight forward approach and their independence in giving credible strategic marketing advice. Their flexibility allows them to project manage and oversee the enhancement of web sites, support communications, undertake PR and creatively drive business development.
Joseph Tirelli, Senior Marketing Consultant at JT Marketing Services will lead the account responsible for strategic marketing, PR, media management and the NotJustTaps press office. He will support NotJustTaps in targeting quality consumer and professional trade publications and also explore digital and networking channels in order to promote their range of kitchen and bathroom accessories.
‘We are very excited in winning the NotJustTaps account’ says Joseph Tirelli.’ It is an opportunity to work in both the professional design and trade sectors as well as in the consumer lifestyle market’.
Tirelli adds.’ We will be looking at ways to help communicate NotJustTaps.co.uk’s unique market position of being able to supply the taps and full set of spares plus offering a great range of bathroom accessories. This makes it a convenient and cost effective solution for plumbers, contractors and DIY enthusiasts. In addition, we want to develop a strong message for the customer that the company has been established for 5 years, its products are of excellent quality and delivery is free for any order of over £40’.
As a consequence of the new marketing strategy NotJustTaps.co.uk is about to invest in developing their web site. This will help make it easier for consumers, interior designers, architects, plumbers, builders and facility management operatives to find value for money kitchen and bathroom taps, spares and bathroom accessories products.
About JT Marketing Services
JT Marketing Services (jtmarketingservices.co.uk) -the marketing consultancy provides independent strategic marketing and PR advice to organisations in London, Hertfordshire and Essex. Experience in B2B, B2C & international markets