Free press releases distribution network?

Agency / Source: Cygnus Associates Ltd

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!



Mercedes-Benz Vans Launch Experiential Marketing Campaign for Vito Sport - Mercedes-Benz Vans announce the launch of their national lifestyle marketing campaign for Vito Sport and their partnership with leading mountain bike race team, Team Ashton Diamondback and the Animal relentless Bike Tour - VitoSport.co.uk
Mercedes-Benz Vans Launch Experiential Marketing Campaign for Vito Sport

 

PRZOOM - /newswire/ - Raunds, Northampton, United Kingdom, 2009/08/11 - Mercedes-Benz Vans announce the launch of their national lifestyle marketing campaign for Vito Sport and their partnership with leading mountain bike race team, Team Ashton Diamondback and the Animal relentless Bike Tour - VitoSport.co.uk.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Automotive/Trucking/RV Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Promoting the Vito Sport as a perfect match for keen mountain bikers, the campaign, created by Cygnus Associates, encompasses PR, digital media, events and promotions, alongside the sponsorship deal.

As part of the sponsorship deal which engages Team Ashton Diamondback as brand ambassadors, Mercedes-Benz have given the team two Vito Sport vans, which they will use to transport both themselves and their equipment to competitions and events all over Europe. The team will also be filming podcasts during their summer activities, in which the team vehicle will feature.

The Vito Sport (vitosport.co.uk) will also be supporting the riders on the forty date Animal Relentless Bike Tour and at International competitions throughout the summer. By showcasing the vehicle’s prowess at these events, Mercedes-Benz are confident the attributes of the Vito Sport will demonstrate its suitability to the mountain biking market and increase desire for the Vito Sport within this target area.

Steve Bridge, Mercedes-Benz Van Sales and Marketing Director explains, “This is an unprecedented move for us. We are taking a huge step away from our traditional advertising route and working to engage with customers rather than talking at them.”

“The sponsorship deal ensures the Vito Sport is visible at mountain biking events, allowing customers to see and feel the vehicle within an environment in which they are comfortable. We feel that moving away from more aggressive advertising techniques and employing more experiential methods is in keeping with how this specialist market prefer to be approached.”

To support the campaign, Mercedes-Benz Vans have also launched a dedicated microsite.

The site gives details of the vehicle’s outstanding features, the Animal Relentless Bike Tour programme - where the Vito Sport will be on show – downloadable wallpaper, plus photos and videos showing both the Vito Sport and Team Ashton Diamondback in action at events so far this year. Future plans include Twitter and Facebook pages.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Automotive/Trucking/RV Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Agency / Source: Cygnus Associates Ltd

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick PRZOOM - Press & Newswire Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
Automotive/Trucking/RV articles,
CATCH Visitors via Your Competitors Announcements!


Mercedes-Benz Vans Launch Experiential Marketing Campaign for Vito Sport

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name PRZOOM - Press & Newswire and LINK as the source.
 
  For more information, please visit:
Is this your article? Activate ALL web links by Upgrading to Press Release PREMIUM Plan Now!
|
Contact: Christie Hobbs - CygnusAssociates.co.uk 
+44(0)19 3346 1561
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Cygnus Associates Ltd securities in any jurisdiction including any other companies listed or named in this release.

Automotive/Trucking/RV via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!




Read Latest Press Releases From Cygnus Associates Ltd / Company Profile


Read Automotive/Trucking/RV Most Recent Related Press Releases:

First Transports in Networked Trucks - DB Schenker and MAN Agree on Platooning Project
MAN Truck & Bus Are Placing the New MAN TGE Under Static Scrutiny As Part of A Van Bodybuilders’ Day Today
MAN Lion's Intercity is Russia’s Intercity Bus of the Year
Enel and Nissan Present First All-inclusive Electric Mobility Solution
MAN Truck & Bus Korea Launched MAN Lion’s Touring - The First and Only Cabriolet Bus for Sightseeing Tours in Korea
Influx of Cheap Imports Floods the Automotive Filter Aftermarket Says Frost & Sullivan
BASF Introduces Latest Robust Connectors for Automotive Wire Harnesses
Man Group Announces 100 NEOPLAN Skyliner Coaches for Rome
BASF Introduces Synthetic Leather Made with Elastollan® - Makes Car Seats More Comfortable
Frost & Sullivan Acclaims Federal-Mogul Motorparts' Visionary Solutions and Growth Strategies for the North American Automotive Aftermarket

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
 
NewswireToday Celebrates 10 Years in Business
Find business coaching, life coaching, executive coaching and corporate coaching, best selling coaching books, ...



PREMIUM Members


Visit  JobsWare.com

Visit  BizJobs.com

Visit  NAKIVO, Inc.







 
  ©2016 PRZOOM — Limelon Advertising, Co.
Home | About PRZOOM | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneur newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today