PRZOOM - /newswire/ -
Petaling Jaya, Selangor DE, Malaysia, 2009/07/31 - The countdown begins for GoMobile 2009, Malaysia’s largest and most comprehensive mobile lifestyle 3 in one event; the GoMobile Expo (23-25 Oct 2009); the GoMobile Conference (20 Oct 2009); the Mobile World Star Awards and Gala Dinner (21 Oct 2009).
Malaysia’s largest and most comprehensive mobile lifestyle event, encompassing the GoMobile Expo (23-25 October 2009, KL Convention Centre), the GoMobile Conference (20 October 2009, Istana Hotel) and the Mobile World Star Awards and Gala Dinner (21 October 2009, Istana Hotel). At the official launch of GoMobile today, the organisers announced that this year’s show is themed: ‘We Are The Mobile Generation’ and unveiled GoMobile partners for this year.
GoMobile 2009 is organized by CommTechAsia Sdn Bhd together with Multimedia Development Corporation (the custodian of MSC Malaysia) as its Strategic Partner and Maxis as Pinnacle Sponsor. Yellow Pages Malaysia is Diamond Sponsor and Ericsson is on board as Gold Sponsor. A host of other companies namely RRecords, Dapat Vista, Raffles International College, M3 Technologies, Cyberview Sdn Bhd, i-Pixel and Bitemark are also partnering to make this year’s edition of Malaysia’s Ultimate Mobile Lifestyle Event a thrilling, fun-filled and learning experience.
CommTechAsia Director, Kashminder Singh said that building on the spectacular success of GoMobile 2008, which drew close to 60,000 visitors, this year’s show will be spectacular. “Not only will visitors enjoy great bargains and offers on handsets, accessories and packages, the GoMobile Expo will also feature daily mobile lifestyle fashion shows and appearances by music artistes. GoMobile will truly showcase mobile lifestyle in action. “I can assure visitors that GoMobile 2009 will be multi faceted and very exciting. Visitors will experience mobile technology in action through mobile downloads of the show directory, Bluetooth based treasure hunts, text based registrations and more. Mobile World magazine is repeating its overwhelmingly successful promotion from last year by giving away free phones to the first 50 subscribers every day at the expo. It will be spectacular”.
“We at MDeC fully support GoMobile 2009 and hope that this showcase will encourage more Malaysians to leverage on mobile technologies to take their businesses operations to new heights as well enhance their own lifestyles,” said En. Kamil Othman, Vice President, Multimedia Development Corporation.
Kashminder added that GoMobile is contributing towards achievements of national ICT targets. “Mobile broadband technologies will be prominent at GoMobile 2009 making it a perfect avenue to disseminate information and for visitors to experience mobile broadband. We hope that through this showcase of mobile lifestyle in action, more Malaysians will embrace these technologies and help the nation achieve its target of 50% broadband household penetration by 2010.”
Among the major activities planned at GoMobile 2009 include:
• Mobile Fashion
Mobile Fashion Shows daily in collaboration with Raffles International College. Visitors will vote via SMS to choose their favourite designs.
• Mobile Entertainment
An Entertainment Zone set up by RRecords with artiste appearances, listening stations and mobile downloads. RRecords is also creating a special GoMobile theme song for the expo.
2 photo competitions namely The Cyberjaya Mobile Photo competition in collaboration with Cyberview and the GoMobile Photo competition. In addition, a mobile video competition will be hosted by TrulyAsia.tv.
CommTechAsia Director, Wemel Cumavoo added, “Through the holding of an expo, a conference and a gala dinner, GoMobile will act as a catalyst for the entire mobile ecosystem to move forward, from consumers to developers and vendors alike as they get to see the latest in mobile devices, experience how mobile broadband conveniences lifestyle and deliberate on the exciting future possibilities that advances in mobile technology will bring. The support from the industry has been gratifying and we are delighted that both Maxis and Multimedia Development Corporation are supporting us for the second year running and that so many new partners have also come forward to support us.”
The GoMobile Conference has ‘Fast Forward For Mobile’ as its theme. It will focus on identifying emerging opportunities and openings and will cover all aspects of the mobile lifestyle, major trends and issues.
Wemel said. “We will bring together entrepreneurs and senior executives from the mobile, ICT, internet, advertising and marketing industries together.” Attendance is by application and participants will get to attend the conference for free.
The Mobile World Star Awards and Gala Dinner has become the premier celebration of the mobile industry In Malaysia. Prestigious awards and recognitions spanning the entire industry will be presented at the gala dinner. It will be an exciting evening with performances and entertainment provided by RRecords.
GoMobile (GoMobile.my) is Malaysia’s only mobile lifestyle event which consists of three components; the GoMobile Expo – a consumer and trade and sales exhibition; the GoMobile Conference; and the Mobile World Star Awards and Gala Dinner. Last year’s event at Putra World Trade Centre was a huge success with 100+ booths and close to 60,000 visitors. The GoMobile Expo this year moves to Kuala Lumpur Convention Centre and the organisers hope to attract 100,000 visitors to the expo.