PRZOOM - /newswire/ -
Staffordshire, United Kingdom, 2009/07/08 - Viral and digital agency TAMBA has secured its position as the principal viral partner for digital marketing and online retail exhibitions in 2009, teaming up with four key shows: Internet World, ad:tech, E-commerce Expo and E-commerce Expo North.
TAMBA will make its debut as viral partner for ad:tech in September, while E-commerce Expo has re-appointed TAMBA for a new 2009 viral following the success of last year’s game ‘Test Your Memor-E.’ It will launch in October.
A new viral game called ‘Off Your Trolley’ was created for Internet World earlier this year.
“The viral TAMBA created for Internet World 2009 is engaging and highly addictive – it cleverly incorporates the show’s areas of digital marketing, web 2.0, social media and e-commerce and definitely contributed to our online registration levels,” said James Drake-Brockman, Internet World’s Show Event Director. “TAMBA has produced entertaining and relevant viral games for our past two events, and we will certainly be looking to use the agency again in future years.”
TAMBA’s viral clients include brands such as Virgin Active, Kwik Fit, Lovefilm and Sony Blu-Ray.
“TAMBA produces quality viral games that generate a positive online buzz around upcoming exhibitions,” said Kay Hammond, CEO of TAMBA. “Our on-brand games appeal to the relevant audience and offer a direct call to register. Every exhibition we work alongside sees an increase in new delegate registration and a boost in website traffic.”
TAMBA (tamba.co.uk) is a multi-award-winning viral and digital marketing agency specialising in high traffic viral games and campaigns. TAMBA campaigns experience tens of millions of game plays – around half of the entire Viral Chart are TAMBA projects. TAMBA is also a recognised market leader in the creation and distribution of Facebook widgets and applications, Myspace, Bebo and iGoogle applications. Clients include E-ON, Sony Blu-Ray, Lovefilm, Kwik Fit and Virgin Active.