Creative Brand Communications, Inc. (CBC), a full-service multi-sensory marketing and experiential brand development agency specializing in building brands for forward-thinking banks and credit unions, announced that it has been hired by Xceed Financial Federal Credit Union for brand evolution strategy development.
The progressive Los Angeles, CA- based credit union knows that differentiation in the financial services market is now more important than ever, and chose CBC to position the Xceed brand as a fresh and innovative choice that stands out from the competition.
“Xceed Financial Federal Credit Union is evolving their brand at the perfect time. Most financial institutions pull back on marketing efforts during a recession, but those who continue to invest in their brands tend to come out ahead when the tide turns,” says Jeff Stephens, CEO of Creative Brand Communications, “CBC will make sure that Xceed is one of those brands.”
About Creative Brand Communications
Creative Brand Communications, Inc. (creative-brand.com) is a Portland, Oregon-based full-service multi-sensory marketing and experiential brand development agency, specializing in building experiential brands for forward-thinking financial and professional services companies. PSST! is the agency's word of mouth marketing division for banks and credit unions, specializing in many forms of word of mouth marketing, including guerrilla marketing, viral marketing, social media, buzz-generation, grassroots marketing and more.