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Swiftwick Expands Headquarters and Moves to Maryland Farms - Compression athletic socks made in Tennessee smash growth targets in Hockey and running
Swiftwick Expands Headquarters and Moves to Maryland Farms

 

PRZOOM - /newswire/ - Nashville, TN, United States, 2009/04/22 - Compression athletic socks made in Tennessee smash growth targets in Hockey and running.

   
 
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Swiftwick International, LLC is pleased to announce its expansion into new, larger facilities in Brentwood, Tennessee. The company was formerly located inside the offices of Guy Brown, a company that sells re-manufactured copier toner cartridges and other office products, located on Overlook Boulevard in Brentwood.

Guy Brown operated as a sort-of incubator for Swiftwick, providing office space and resources while the company grew. Starting in cycling, sales in Tennessee have grown in hockey and running as a relationship with the Predators developed to promote the youth hockey and products were exposed to serious runners in a partnership with the Nashville Striders. A new nationwide marketing campaign using social networking and search engine positioning has helped the company quickly outgrow its share of space inside Guy Brown.

“There’s never a good time to move when you’re growing as fast as Swiftwick, but space to a business is like breathing to an athlete,” said Mark Cleveland, CEO of Swiftwick International, LLC. “Our new location allows us the room to hire and gather together performance oriented people, to create and feel the energy we use to support great retailers and to constantly improve the product.“ One example of Swiftwick’s initiative to tap people from the world of athletics to promote its products is its recent hiring of Marcus Wilson, a captain on the Vanderbilt football team who graduated in 1992. Wilson’s job is to introduce Swiftwick products to high school and college sports teams.

The company’s new office is located at 101 West Park Street, Suite 120, in Brentwood, Tennessee.

Swiftwick compression socks are favored by many serious outdoor enthusiasts and professional athletes like endurance cyclist Nat Ross and athletic trainers like Stephen Taylor in Nashville. Constructed of top quality materials that wick sweat away from feet, Swiftwick socks keep you dry and they apply the perfect amount of compression to help improve circulation.

Swiftwick recently produced a limited edition “Pred Head” sock that quickly sold out and is producing a second custom edition of the “Custom Strider” – in club colors – a unique, custom product sold exclusively on our website and available at Nashville Strider’s partner retail locations: Fleet Feet Brentwood, Team Nashville, Athlete’s House and ACME MulitSports.

“I’ve been tracking Swiftwick since the day they introduced their impressive running socks,” said Peter Pressman, the President of Nashville Striders, “it’s exciting to see this kind of rapid growth with a cool local company like Swiftwick that is so active in helping expand participation in athletics for fitness and fun.”

About Swiftwick International, LLC

Headquartered in Brentwood Tennessee, Swiftwick (swiftwick.com) designs and manufactures long lasting performance wear in the state of Tennessee, great products sought after by sporting teams and individual competitors looking for an edge. Specializing in moisture wicking, compression socks and also arm warmers, the company makes a Performance Line and also Custom Products with team logos and colors, selected by coaches and endurance athletes involved in cycling, running, hockey, golf, lacrosse, wrestling, volleyball, basketball and other popular sports.

 
 
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Swiftwick Expands Headquarters and Moves to Maryland Farms

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