German specialty chemicals company LANXESS AG will present its insights on the trends, development and innovations that are shaping the global butadiene and butyl rubber markets at the 4th Asia Rubber & Markets conference. Organized by the Centre for Management Technology, a world leader in petrochemical conferences operating in over 23 countries, the conference will take place on 26 and 27 February at the Swissotel Merchant Court Singapore hotel.
The 4th Asia Rubber and Tire Markets conference will address key issues in technology, pricing forecasts, supply, feedstock availability and diversification, marketing and environmental impact.
Christoph Kalla, Head of Global Marketing at LANXESS’s Performance Butadiene Rubbers business unit, will deliver a presentation titled “From Petrochemicals to Intelligent Tires- Role of the Modern Rubber Industry”. The topic will cover the innovations in butadiene rubber grades and how these innovations are shaping the future of the rubber and tire market leading to “intelligent tires”.
Christian Lindenhayn, Head of Global Marketing at LANXESS’s Butyl Rubber business unit, will present the “Butyl Rubber Demand and Supply Outlook”. He will also discuss strategies for the industry to meet rising demand and the importance of pinpointing the right time for investment in the Butyl Rubber sector.
LANXESS is a leader in specialty chemicals with sales in 2007 of EUR 6.61 billion and currently around 15,000 employees in 21 countries. The company is represented at 44 production sites worldwide. The core business of LANXESS is the development, manufacture and sale of plastics, rubber, intermediates and specialty chemicals.