Free press releases distribution network?

More news: Software
Agency / Source: WorkLight, Inc.

Check Ads Availability|e-mail Article

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Widgets and Social Networks Ready for Business in 2009 - WorkLight® reveals ‘Web 2.0 for business’ market trends in new report
Widgets and Social Networks Ready for Business in 2009


PRZOOM - /newswire/ - New York, NY, United States, 2009/01/08 - WorkLight® reveals ‘Web 2.0 for business’ market trends in new report.

Your Banner Ad Here instead - Showing along with ALL Articles covering Software Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


WorkLight® Inc., a Secure Web 2.0 for Business Company, released a report today that details market trends that highlight how companies are using gadgets, widgets and social networks to generate business with customers. The paper, entitled “Web 2.0 for Business – Trends, Statistics and Recommendations for Businesses”, reveals how companies are turning to consumer Web 2.0 tools and services, as part of the social Internet revolution that is forever changing the way consumers receive and share information.

The impact of this revolution is immense. With 75% of US online adults now using social tools to connect to each other, up from about half in 2007, companies are taking note of social media and its business potential, according to recent Forrester Research study.

According to a McKinsey survey of companies, 87% of respondents are planning to use Web 2.0 to interface with customers. The main reasons for tapping such tools as widgets, gadgets and social networks include improving customer service (73%) and acquiring new customers (71%).

“This is a clear indication that companies facing the current economic conditions are investing in engaging customers wherever they are already spending their time online,” said David Lavenda, VP Marketing and Product Strategy at WorkLight. “There is great business potential for transactional widgets, with over 615 million users, representing 65% of internet users worldwide, having engaged with a widget according to Forrester Research.”

The report reveals internet usage trends, and provides statistics about the use of social media in business. It also provides recommendations for organizations intent on tapping widgets and social networks for business purposes, including the following:

• Identify business needs, such as customer service and new customer acquisition, to develop secure widgets that meet customers’ needs

• Ensure security, scalability and multi-platform capabilities of secure gadgets and widgets deployments, allowing widgets to run on any major Web 2.0 platform – social networks, desktop and web-based gadget frameworks, mobile web phones, RSS and more

• Track usage, engagement and reach of widget capabilities;

• Ensure deployments meet regulatory compliance and corporate governance policies.

A widget (or gadget) is a mini-application that resides on the customer’s desktop, online homepage, or social network, or mobile device, which allows dynamic updates, actions and near-real-time information flow to the end-user’s fingertips. For example, banking customers can manage savings, checking and credit card accounts directly on their desktop or iPhone. Companies deploying such tools for business must ensure enterprise-grade security, integration with their existing IT systems and scalability to millions of users.

About WorkLight®
WorkLight® Inc. ( develops server software products that help businesses reach customers, channels, employees, and partners securely in the places they frequent, such as their PC desktop (via widgets), iGoogle, Windows Live, RSS readers, Facebook, the Apple iPhone and more. Through WorkLight, people effortlessly get valuable information they desire, such as account status, product availability, or updates about their latest transactions. They can then take actions, for example order products or services, respond to promotions or offers, and consult with colleagues, without having to log into a portal or corporate web site. As such, WorkLight transforms consumer interfaces into enterprise-grade business tools that directly increase revenue.

WorkLight is a venture-backed company with offices in New York, London and Israel. WorkLight has received prestigious industry accolades including being named as one of the "10 Startups to Watch in 2009," by Network World magazine, selected as part of CIO Magazine's Web 2.0 Product Suite, singled out with an honorable mention as one of Computerworld's "10 Cool Cutting-edge Technologies on the Horizon."

[1-7-09 - Content made possible by PRZOOM indexing services]

Your Banner Ad Here instead - Showing along with ALL Articles covering Software Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


Agency / Source: WorkLight, Inc.


Availability: All Regions (Including Int'l)


Traffic Booster: [/] Quick PRZOOM - Press & Newswire Visibility Checker


Distribution / Indexing: [+]

# # #
Software Warnings - IMPORTANT:
Always be aware/cautious about what you download on your computer/mobile! PURCHASE SOFTWARE related keywords / Banner Ads. Click HERE for details!

  Your Banner Ad showing on ALL
Software articles,
CATCH Visitors via Your Competitors Announcements!

Widgets and Social Networks Ready for Business in 2009

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name PRZOOM - Press & Newswire and LINK as the source.
  For more information, please visit:
Is this your article? Activate ALL web links by Upgrading to Press Release PREMIUM Plan Now!
Contact: Yonni Harif - 
617-674-3261 yonni[.]
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any WorkLight, Inc. securities in any jurisdiction including any other companies listed or named in this release.

Software via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Read Latest Press Releases From WorkLight, Inc. / Company Profile

Read Software Most Recent Related Press Releases:

IBM Services and Retail Analytics to Support Walgreens Field Service Nationwide
Mentor Precision Synthesis Announces Support for the EFPGA Fabric in Silicon Mobility’s OLEA Automotive IC
Oracle Named a Leader in 2017 Analyst Evaluation for Enterprise BI Platforms with Majority Cloud Deployments
IDology Announces Partnership with ThreatMetrix for Powerful Identity and Fraud Prevention
Polish Retailer Marketing Investment Group SA Selects Oracle Planning
Draper James Gains Foundation to Grow Graciously with NetSuite
Intel Custom Foundry Certifies Mentor Physical Verification Tools for 22FFL FinFET Low Power Process
TIBCO Connected Intelligence Cloud Equips Companies for Digital Transformation
WANdisco Launches One of the First Hybrid Data Lake Architectures in Collaboration with AWS
IBM and MTN Help Protect Endangered African Rhinos with Internet of Things Technology

Boost Your Social Network
& Crowdfunding Campaigns

NewswireToday Celebrates 10 Years in Business
Find business coaching, life coaching, executive coaching and corporate coaching, best selling coaching books, ...


Visit  RightITnow Ltd


Visit  La Bella Bakery Artisan Bakery Arizona

  ©2017 PRZOOM — Limelon Advertising, Co.
Home | About PRZOOM | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneur newswire distribution freenewswiredistribution asianewstoday bizwiretoday USA pr UK today