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1-2-1VIEW Deploys Viewer Validation Classifieds Digital Signage Solution to Malaysian Pharmacy Chain - Linux-based digital signage provider 1-2-1VIEW will be rolling out a network of sites with a classified ads section for 33 outlets of the Tigas pharmacy chain to be deployed within Kuala Lumpur, with view for expansion to outlets throughout Malaysia
1-2-1VIEW Deploys Viewer Validation Classifieds Digital Signage Solution to Malaysian Pharmacy Chain

 

PRZOOM - /newswire/ - Singapore, Singapore, 2008/12/24 - Linux-based digital signage provider 1-2-1VIEW will be rolling out a network of sites with a classified ads section for 33 outlets of the Tigas pharmacy chain to be deployed within Kuala Lumpur, with view for expansion to outlets throughout Malaysia.

   
 
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In a bid to generate greater viewership attention and advertising revenue, major pharmacy chain Tigas will be installing a digital signage network with a community classified ads section partitioned on the display screens. Store patrons or other interested parties will be able to send short text messages and graphics via their mobile phones or computers to post personal items for sale on the digital signage displays.

Utilizing 1-2-1VIEW’s Ninja N406 high definition capable media players, the network will also employ 1-2-1VIEW’s updated software version 3.3 that will provide well-defined content control on the digital signage network with identifiers based on brand of content and outlet locations as well as geographic grouping of sites for detailed localization of content.

The system will also run 1-2-1VIEW’s InterFace 2.0 viewer counting technology that will measure audience viewership and attention span based on gender and age group, providing greater efficacy of content for its advertisers. The attached web cameras will also detect Opportunity-To-See audience to determine network foot traffic throughout all outlets, including the dwell time of customers in front of the screens.

Additionally, the network will also run a powerful content logging engine that will provide detailed media playlist reports, exportable into graphic format for highly accountable billing superimposed over viewer traffic volume and audience count.

The pilot rollout is expected to be completed by January 2009 with an expanded rollout during the year.

About 1-2-1VIEW
1-2-1VIEW (121view.com) is a provider of digital signage systems integrated with integrated viewership counting technology that are based on Linux and are built on proven consumer electronics platforms. 1-2-1VIEW’s turnkey hardware-software solution is network controlled and scalable to an infinite number of screens. With award winning, lightweight media players and web based management, 1-2-1VIEW is combining the most advanced technology with low cost of ownership in a dedicated digital signage system that is affordable for any budget.

 
 
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Agency / Source: 1-2-1View Media Holdings Pte Ltd

 
 

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1-2-1VIEW Deploys Viewer Validation Classifieds Digital Signage Solution to Malaysian Pharmacy Chain

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Contact: Christopher Koh - 121View.com 
+65 91441995 ckoh[.]121view.com
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any 1-2-1View Media Holdings Pte Ltd securities in any jurisdiction including any other companies listed or named in this release.

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