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Mindpress Concludes Partnership with ResQ to Launch Findr Brand - Two innovative Canadian companies have partnered to launch a new brand of product, called Findr, that will enable smartphones to seamlessly connect with a web-based platform to provide location and tracking services
Mindpress Concludes Partnership with ResQ to Launch Findr Brand

 

PRZOOM - /newswire/ - Toronto, Ontario, Canada, 2008/12/19 - Two innovative Canadian companies have partnered to launch a new brand of product, called Findr, that will enable smartphones to seamlessly connect with a web-based platform to provide location and tracking services.

   
 
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Milan Cobanov, Mindpress founder and president, is pleased to announce a partnership between Mindpress and ResQ. Together they will develop and launch a new mobile application brand called Findr. Under the terms of their agreement, the companies will offer the application to enterprises and to consumers directly. “Our immediate target are parents who have provided their teens with GPS-enabled smartphones,” states Cobanov. “The downloadable application will allow parents to know where their children are located.”

The downloadable application converts a smartphone into a two-way GPS device allowing the phone to transfer coordinates back to the web platform, which automatically renders geographic coordinates onto maps through any Internet capable device. Augmenting basic location reporting capabilities, ResQ’s customizable portal offers several additional features to subscribers including: Breadcrumbing, Temporary Guardians and GeoFencing.

“Parents may want to use Breadcrumbing,” explains ResQ CEO Chad Hughes, “to confirm the location history of the user, especially if he or she has had several appointments scheduled throughout the day. If a child is visiting relatives, then our Temporary Guardians feature enables the parent to confirm the immediate whereabouts of their child, whereas Geofencing enables parents to establish specific geographic limits and if a user crosses those programmed boundaries an alert notifies the parents instantly.”

Over the past few years, ResQ has already deployed tracking technology as an enterprise solution across several industries, successfully creating communication efficiencies for fleet managers in the resource sector, most notably. The Findr platform now delivers real-time location awareness and effective monitoring of high-value assets ranging from children and the wandering elderly to vehicles in motion.

“We believe this incredibly useful consumer application, which we’ll make available on our website, will certainly prove beneficial for locating elderly grandparents, as well as teens,” concludes Hughes. “We’re providing safety assurances to concerned parents who need and simply appreciate additional support in the form of trusted technology.”

Mindpress is a creative agency focused on delivering key messages and production capacity to its clients, while delivering integrated campaigns to ensure success. ResQ currently enjoys an on-going IP strategy with many notable brands today, including Rogers, Motorola, Intermec, Psion and Discover Communications.

 
 
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Agency / Source: Mindpress

 
 

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Mindpress Concludes Partnership with ResQ to Launch Findr Brand

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Contact: Graeme Boyce 
416-840-6463 graeme[.]mindpress.ca
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Mindpress securities in any jurisdiction including any other companies listed or named in this release.

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