PRZOOM - /newswire/ -
London, United Kingdom, 2008/11/12 - Professional racing driver Ben Collins has spearheaded the UK launch of the Coyote Systems Mini Coyote, the world’s first real-time speed camera alert system, which provides mobile camera updates in less than three seconds.
The Coyote Systems Mini Coyote - which is distributed in the UK by Coyote Systems (UK) Ltd - combines the GPS technology found in satellite navigation systems with the GSM/GPRS technology used in mobile phones to provide constant updates.
It has stormed the French market since it was launched in February 2008. There are now more than 50,000 Mini Coyote units on French roads and latest figures show that users reported around 27,000 mobile speed cameras in September 2008.
“Speed and safety are essential elements of my work as a racing driver” says Ben, who has worked as a stunt consultant and driver on a number of popular TV shows and films, including the James Bond film Quantum of Solace and Top Gear.
“But when I am on the public roads I am just like any other member of the public, keen to keep my family and my licence safe. The Mini Coyote is brilliant because it provides up-to-the-minute information on fixed and mobile speed cameras and a wide range of features to encourage safer driving and better fuel economy.”
Features of the unit include: automatic updates on fixed speed cameras, mobile camera alerts less than three seconds after they have been reported by another user and audible warnings when drivers exceed the speed limit approaching a camera zone.
The unit is also very easy to use, has a ten-hour battery – which means no trailing wires - and can be recharged using a 12V car adapter or computer USB port.
“We are delighted to be working with Ben Collins and the French Coyote Systems team behind the Mini Coyote’s spectacular success so that UK drivers can benefit from this exciting technology” says Nigel Carter, Managing Director of Coyote Systems (UK) Limited.
“A lot of people will buy the Mini Coyote because they want to keep their licence and avoid expensive increases in their insurance premiums, but this system also has major safety benefits, which is why we were so keen to launch it during Road Safety Week” he adds.
“The Mini Coyote is a legal product under the Road Safety Act 2006 as it merely detects the presence of fixed and mobile speed cameras and encourages motorists to slow down. It does not interfere with the operation of speed cameras in any way.
“UK figures released by the Department of Transport this September show that sudden braking and excessive speed were contributory factors in more than 3,000 serious and fatal accidents attended by the police in 2007.
“Official figures also show that in 2007 about half of the drivers on built up roads broke the speed limit, including cars, taxis, vans and heavy goods vehicles. Even the figures for buses and coaches exceeded a quarter.
“We believe that the Mini Coyote will help people to regulate their speed and plan ahead so that they can avoid the sudden dangerous braking associated with fixed and mobile speed cameras.
“Apart from the three second mobile speed camera alert, one of the major benefits of the system is that it is constantly being updated without the user having to do anything but switch the unit on!”
The Mini Coyote has been extremely successful since it was launched in France.
“We receive daily feedback from our customers that they really like the product and wouldn’t be able to drive without it now they have one” says Jean-Marc Van Laethem, Co-Founder of Coyote System France.
“It has proved as useful to business and commercial drivers as retired people and busy parents. People find it gives them more confidence as they know they are driving within the speed limit, conserving their fuel costs and protecting their licence” adds Co-Founder Fabien Pierlot.
The recommended retail price of the unit is £199.99, including the first three months’ subscription. After this monthly subscriptions start at approximately £7 a month, depending on the package users choose.
“That’s less than most people would spend on a pizza or buying a daily newspaper and considerably cheaper than the increased insurance premiums people face when they get points on their licence” says Nigel Carter.