PRZOOM - /newswire/ -
Mission Viejo, CA, United States, 2008/09/20 - Healthcare Business Partners, one of the nation’s leading healthcare, hospital, physician, dental and medical marketing agencies, announced today the opening of their new Spanish Language Division.
Healthcare Business Partners provides custom marketing and growth solutions to physicians, private practices, dentists, medical groups, plastic surgeons, dermatologists, ophthalmologists, surgeons, radiologists, hospitals, medi-spas, internists, pediatricians, physical therapists, and medical device manufacturers, as well as all healthcare and medical-related specialties.
The company is considered one of the leaders in the healthcare marketing industry, and has over 25 years experience creating cost-effective marketing, advertising, media, and communications programs.
From their corporate headquarters in California, Healthcare Business Partners develops strategies and goal-oriented marketing programs for clients located all over the nation, and throughout the world.
Now with the addition of their new Spanish Language Division, the company is able to target an enormous and influential audience in their native language.
“Healthcare marketing communications always need to be precise,” according to a company spokesman. “However, when a company produces materials only in English, a large portion of the population is underserved. Now with our Spanish Language Division, we are able to produce healthcare, medical, physician, hospital, and dental marketing in a manner that best serves both our clients and their patients.”
One of the first areas to tap into this resource is Healthcare Business Partner's Broadcast Division, which produces radio commercials, television commercials, and infomercials. Doctors, dentists, hospitals and other healthcare professionals are now starting to reach out to the public using broadcast media - including using the 30-minute television infomercial - and the success they are achieving is fueling revenue growth and added utilization.
"We expect to see more healthcare professionals turn to broadcast media as an integral part of their marketing programs, both in English and in Spanish, wherever appropriate," the company spokesperson stated.
Healthcare Business Partners is at the forefront of affordable and effective healthcare marketing, and has provided marketing consultation, marketing plans, growth strategies, and award winning marketing communications, including: brochures, direct mail, advertising campaigns, physician referral programs, patient referral programs, radio and TV commercials, public relations, media plans, billboards, logos, brand development, practice reps, and infomercials, to clients throughout the United States and abroad.