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Travelex Central Services Ltd Launches New Global Rewards Card - Foreign exchange specialist Travelex today announced the launch of their Global Rewards Card, to reward customers making a repeat purchase at Travelex shops around the world - Travelex.co.uk
Travelex Central Services Ltd Launches New Global Rewards Card

 

PRZOOM - /newswire/ - London, United Kingdom, 2008/08/18 - Foreign exchange specialist Travelex today announced the launch of their Global Rewards Card, to reward customers making a repeat purchase at Travelex shops around the world - Travelex.co.uk.

   
 
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From Monday 18th August 2008, customers who exchange currency pre-trip at Travelex will be given a free Global Rewards Card which entitles them to a discount at their destination.

The Global Rewards Card gives customers a discount on the exchange rate or commission* if they choose to purchase foreign currency from Travelex again in another country, within three months of their original transaction. The card will be valid in over 20 countries and more than 700 Travelex shops worldwide.

The market for 'in destination' exchange is massive (US$660bn), which is three times bigger than the pre-trip market. Global research commissioned by Travelex reveals that 70% of holiday-makers do not exchange all of the currency required for a trip in their home nation.

By offering a discount the Global Rewards Card will incentivise customers to exchange any additional currency required with Travelex instead of using a competitor or relying on credit and debit cards and incurring charges whilst abroad.

The Global Rewards Card will appeal especially to travellers visiting multiple countries, such as backpackers, as well as frequent flyers and long stay travellers who are unlikely to want to carry their entire cash needs with them.

Julian Neal, Global Marketing Director, Travelex said ‘This is the first time a foreign currency provider has implemented a global promotion on this scale. Travelex are delighted to launch the Global Rewards Card at a time when we‘re all conscious of the challenging economic conditions, the card is a win for both customers and for Travelex. It is a win for our customers as they receive a genuine discount when they choose to purchase their currency from us while on their travels. It’s a win for Travelex as we will benefit from the repeat custom.’

*Discounts may vary by country.

 
 
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Agency / Source: Travelex UK Limited

 
 

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Travelex Central Services Ltd Launches New Global Rewards Card

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Contact: Donna Jeavons - Travelex.com 
+44(0)20 7895 4233 donna.jeavons[.]travelex.com
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Travelex UK Limited securities in any jurisdiction including any other companies listed or named in this release.

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