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Agency / Source: Yogen Fruz Canada, Inc.

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Yogen Früz Signs Master Franchise for South Florida - Yogen Früz, a frozen yogurt chain with over 1,100 stores in over 20 countries, announced today that it has signed a master franchise agreement with Miami-based Frozen Guy LLC
Yogen Früz Signs Master Franchise for South Florida

 

PRZOOM - /newswire/ - Markham, Ontario, Canada, 2008/06/16 - Yogen Früz, a frozen yogurt chain with over 1,100 stores in over 20 countries, announced today that it has signed a master franchise agreement with Miami-based Frozen Guy LLC.

   
 
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Yogen Früz, a frozen yogurt chain with over 1,100 stores in over 20 countries, announced today that it has signed a master franchise agreement with Miami-based Frozen Guy, LLC that will bring 21 stores to south Florida over the next eight years. The agreement is part of an aggressive program to secure a major scoop of the U.S. fro-yo market for Yogen Früz’s signature create-your-own frozen yogurt/fruit blends.

The company has granted exclusive development rights to Frozen Guy LLC for all of south Florida below the Tampa-St. Petersburg area, including Palm Beach, Broward and Miami-Dade counties.

The company also has master franchise agreements in the Chicago, San Francisco and Los Angeles metropolitan areas, with the first two stores opened this past month in suburban Chicago’s Woodfield Shopping Center and San Francisco’s Embarcadero Center. Up to 1,000 U.S. outlets are planned by 2018, from small kiosks to mid-sized inline stores and larger sit-down outlets in strip plazas, shopping malls and regional shopping centers.

“South Florida has ideal demographics for frozen yogurt stores, not to mention the kind of weather where frozen treats are appealing year-round. This area was therefore a major target for our development efforts,” said Aaron Serruya, President of Yogen Früz. “This agreement is an important step in our plans to lead the frozen yogurt category in the U.S. and we are fortunate to have the Frozen Guy LLC group help us focus on growth in this area.”

About Yogen Früz

Yogen Früz (yogenfruz.com) is a world leader in the frozen dessert category, with over 1,100 locations operating in over 20 countries. Yogen Früz pioneered the frozen yogurt category in Canada when it opened its first store in 1986. It remains a category leader with its broad menu, unique blending system, added probiotic cultures, distinctive store design and more than two decades of global operation.

 
 
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Agency / Source: Yogen Fruz Canada, Inc.

 
 

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Yogen Früz Signs Master Franchise for South Florida

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Contact: Sarah Oziel - YogenFruz.com 
905-479-8762 sarah[.]yogenfruz.com
 
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IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Yogen Fruz Canada, Inc. securities in any jurisdiction including any other companies listed or named in this release.

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