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MIT Entrepreneurship Center Collaborates with Software Company Mendix - The MIT Entrepreneurship Center, an interdisciplinary center that nurtures new ideas, novel approaches and advanced technologies, sees great potential in software company Mendix
MIT Entrepreneurship Center Collaborates with Software Company Mendix

 

PRZOOM - /newswire/ - Cambridge, MA, United States, 2008/06/12 - The MIT Entrepreneurship Center, an interdisciplinary center that nurtures new ideas, novel approaches and advanced technologies, sees great potential in software company Mendix.

   
 
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The MIT Entrepreneurship center educates the men and women who make high tech startup companies successful and provides contents, context and contacts that enable ventures based on innovative technologies.

Mendix has developed a Model-driven Development platform that allows companies to automate complex business processes across organizational boundaries. Mendix technology allows the creation of complex, state of the art business applications that address the unique needs of organizations. Using visual process models, rather than computer code, it allows business process analyst to visually capture processes that can instantly be transformed into enterprise class applications. This approach dramatically reduces the costs and risk associated with traditional software development and allows organizations to focus on optimizing processes without the challenges traditionally associated with the delivery of IT projects.

Working closely together with Senior Management of Mendix, both in the Netherlands and at the Cambridge based US office, MBA students researched the value Mendix has delivered to existing customers and the dynamics of the US market. Building on the broad and multidisciplinary curriculum of MIT’s MBA curriculum and the extensive network a variety of market opportunities were identified and explored. Based on this deep quantitative and qualitative research a number of clear opportunities emerged in the US market.

Kenneth Morse, Senior Lecturer and Managing Director of the MIT Entrepreneurship Center: “The challenges of entering overseas markets are usually daunting for startups. When I first met the team from Mendix in Delft, the Netherlands, and Boston I could see they had the drive, determination and listening skills needed to enter the US markets and be successful. A top notch team of our MBAs studied on the US insurance market for Mendix’ software, and everyone did their job well, especially focusing on quantifying the rather handsome and unique value proposition. I think the US carriers will be happy with the Mendix solution.”

Mendix CEO Derek Roos: “ We are extremely happy with the results of the MIT E-Lab project. Mendix fosters collaboration with the best and brightest individuals of leading universities and looks forward to continue the relationship with the MIT Sloan school of management and the MIT Entrepreneurship center.”

About Mendix

Mendix (mendix.com) is a fast-paced software company dedicated to streamline, automate and integrate complex business processes in the extended enterprise. Mendix products enable a model-driven approach towards business application and portal development, increasing flexibility, accelerating delivery and reducing complexity. Mendix is used by Fortune 500 companies to create transaction portals that allow real time collaboration with customers, business partners and employees. Mendix has offices in Europe and the United States.

 
 
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MIT Entrepreneurship Center Collaborates with Software Company Mendix

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Contact: Marion van der Vegte - Mendix.com 
617-418-4111 marion.van.der.vegte[.]mendix.com
 
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