MOLI.com, a next-generation social media/social commerce site where members control their privacy, announced today the launch of its MOLI Small Business Center, the first collaboration-based content channel designed as a destination for small business owners to tap into the knowledge of their peers and field experts in a social networking setting. MOLI is a free, online social community where small business owners and individuals over the age of 18 can create and manage multiple profiles from a single account to control their privacy and separate their social, business and family relationships.
“E-Myth’s strategic partnership with MOLI provides a comprehensive set of educational programs, consulting services and resources for small business owners who want to take their businesses to the next level,” said Susan Weber, Executive VP of E-Myth Worldwide. “The MOLI Small Business Center is an all-inclusive site that enables members to save valuable time - allowing them to focus on building their business and their brand while gaining work life balance.”
“We're excited to partner with MOLI,” said Roy Oron, VP of Business Development with AOL-Yedda. “Integrating Yedda's community driven questions and answers service with the Small Business Center will help MOLI users share knowledge and find answers to their questions. The service will also improve user engagement on MOLI and extend MOLI's reach to a new audience across the Yedda network of knowledge communities which includes AOL sites and over 100 Yedda partners.”
Small business owners, especially those with less than 10 employees, need to maximize every minute of their time and each dollar they invest into their companies. According to the findings of a 2008 survey by the Kauffman Foundation of Kansas City, Mo., nearly 60 percent of new businesses had no employees in their first year. Just under three-quarters of businesses had one employee or less, while about one-quarter of businesses had two or more employees.
“All too often, entrepreneurs find that their businesses take incredible time and resources— with no central site to go to for much needed resources and support,” said Judy Balint, MOLI president and COO. “Business owners can’t afford to spend unproductive time searching aimlessly around the Web looking for the resources they need to better manage their businesses and improve the quality of their lives. With the MOLI Small Business Center, members have the most comprehensive set of resources and tools available to grow their businesses for long-term success.”
The MOLI Small Business Center – Where Entrepreneurs Work, Network and Play Enterprise 2.0 is a white-hot market opportunity slated to become a $4.6 billion industry by 2013, and social networking tools will take the lion’s share, according to a report by Forrester Research. In addition, small business adoption of social networking technology is expected to grow between 20 and 33 percent in 2008.
The Center is a comprehensive multimedia interactive destination where members can network, engage in discussions, and access expert advice, resources, tools and tips on how to take their businesses to the next level. An important component of the Center will be interactive forums, where members can engage with a seasoned group of entrepreneurs and business experts. The Center will include forums, daily news feeds, videos, and provides small business owners access to MOLI’s easy-to-use site-development and e-commerce tools to build a storefront for products and services in less than 30 minutes, or instantly add value to an existing site with rich, collaborative and interactive capabilities.
The resources offered in the MOLI Small Business Center are actively managed and constantly updated to provide small business owners with the most recent information and tools that they need to gain a competitive edge. All resources and tools offer seamless community interaction for the small business community and include:
• Articles, videos and podcasts
• Tools and services
• e-Learning courses
• Time savers
• Recommended websites
• Ask the Expert forums with advice from retired entrepreneurs
• Community forums for entrepreneurial networking
MOLI members control their privacy by managing multiple profiles in one account. They can segment their social, business and family relationships with three levels of permission — public, private and hidden — and determine who can and cannot access the information they include in each profile. In fact, MOLI’s management team—who developed the online trading industry—has built security into the site from the ground up.
MOLI (moli.com) is a next-generation social media/social commerce site where members can create and manage multiple profiles in one account. This enables users to separate their social, business and family relationships and control their privacy. MOLI is an ideal platform for collaboration among enterprising individuals over the age of 18 and a destination site for small businesses to establish an online presence where they can showcase and sell their products and services. To inspire, inform and entertain its members, MOLI also publishes its own professionally created high-definition videos and articles in a variety of lifestyle channels. MOLI is a wholly owned subsidiary of Mainstream Holdings, Inc., a diversified Internet technology and digital media company focusing on four industry segments: e-commerce, behavioral marketing, high-definition video production, and software and infrastructure development.