PRZOOM - /newswire/ -
Folkestone, Kent, United Kingdom, 2008/05/15 - UK list company Selectabase has launched B2C Automotive, a direct marketing database for use in automotive marketing campaigns.
A new mailing list for automotive and consumer marketers has been launched by Selectabase, one of the UKís leading independent mailing suppliers.
The B2C Automotive Database is unique in enabling complete direct marketing campaigns to be targeted based on a wide range of car related criteria.
For example, you can select data from based on car ownership, brand, body style, car age, sports, luxury, MPV, and many more possible selections.
The database contains the majority of the nationís households - approximately 34 million addresses, and all data is fully compliant. Itís also completely rebuilt every month with fresh updated data.
The B2C Automotive Database is aimed at automotive marketing and at targeting car owners based on the age or type of vehicle they currently own. With the list itís possible to target owners of similar types or makes of vehicle, identify consumers likely to need a certain class of vehicle such as a family car, or help affluent consumers scale up to the next class of car.
The B2C Automotive Database isnít just ideal for automotive marketing, but also for financial services and a host of other lifestyle products or services. Car accessories, insurance, travel and leisure are all industries which can benefit from the B2C Automotive List.
All contacts are regularly cleansed against suppression files to account for gone-aways, deceased and MPS. Telephone numbers can be appended and are screened for TPS records on the day of order.
Free counts from the B2C Automotive list are available from the team at Selectabase (selectabase.co.uk) by calling or by visiting the website.